The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Creative Rankings
Ty Montague
Client
Title
Category
Award
Points
Beta - 7
Agency: Wieden+Kennedy / New York
Client: ESPN Videogames / Sega
Category: Exceptional Innovation in Marketing / Innovative Marketing: Campaign
Points: 25.0
Beta - 7
Agency: Wieden+Kennedy / New York
Client: ESPN Videogames / Sega
Category: Integrated Branding Campaign
Points: 25.0
What Color Do You Bleed
Agency: Wieden+Kennedy / New York
Client: ESPN The Magazine
Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Points: 5.0
What Color Do You Bleed
Agency: Wieden+Kennedy / New York
Client: ESPN The Magazine
Category: Collateral Advertising / Collateral Posters: Single
Points: 5.0
Makeshift
Agency: Wieden+Kennedy / New York
Client: ESPN Brand
Category: Consumer Television / Consumer Television Over :30 Single
Points: 5.0
Gallery, Free Food, Kitchen
Agency: Wieden+Kennedy / New York
Client: ESPN
Category: Consumer Television / Consumer Television :30/:25 Campaign
Points: 5.0
Tomlinson, Bradley, Francis
Agency: Wieden+Kennedy / New York
Client: ESPN
Category: Consumer Television / Consumer Television :30/:25 Campaign
Points: 5.0
Beta - 7
Agency: Wieden+Kennedy / New York
Client: ESPN Videogames / Sega
Category: Integrated Branding Campaign / Integrated Branding
Points: 5.0
Client:
ESPN Videogames / Sega
Title:
Beta - 7
Category:
Exceptional Innovation in Marketing / Innovative Marketing: Campaign
Award:
2004 Advertising Gold Pencil
Points:
25.0
Client:
ESPN Videogames / Sega
Title:
Beta - 7
Category:
Integrated Branding Campaign
Award:
2004 Interactive Gold Pencil
Points:
25.0
Client:
ESPN The Magazine
Title:
What Color Do You Bleed
Category:
Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
ESPN The Magazine
Title:
What Color Do You Bleed
Category:
Collateral Advertising / Collateral Posters: Single
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
ESPN Brand
Title:
Makeshift
Category:
Consumer Television / Consumer Television Over :30 Single
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
ESPN
Title:
Gallery, Free Food, Kitchen
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
ESPN
Title:
Tomlinson, Bradley, Francis
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Award:
2004 Advertising Merit Award
Points:
5.0