The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Creative Rankings

 


Alex Bogusky

Client

Title

Category

Award

Points

GTI Pre-Tuned Integrated Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Integrated Branding Campaign Points: 25.0
Xbox Games: Sneak King; Pocket Bike Racer; Big Bumpin' Agency: Crispin Porter + Bogusky / Miami Client: Burger King Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Interactive/New Media: Campaign Points: 25.0
Xbox Games Innovative Campaign Agency: Crispin Porter + Bogusky / Miami Client: Burger King Category: Exceptional Innovation in Media & Marketing / Innovative Marketing - Campaign Points: 25.0
Song Agency: Arnold / Boston Client: American Legacy Foundation/truth Category: Public Service/Political Radio / Single Points: 25.0
GTI Banner Campaign Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Banners - Dynamic / Business to Consumer - Campaign Points: 25.0
Xbox Games Innovative Campaign Agency: Crispin Porter + Bogusky / Miami Client: Burger King Category: Integrated Branding Campaign Points: 25.0
Bears/Foreign/Song Agency: Arnold / Boston Client: American Legacy Foundation/truth Category: Public Service/Political Radio / Campaign Points: 15.0
Jetta Banner Campaign Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Banners - Dynamic / Business to Consumer - Campaign Points: 15.0
Wonderful World of King Integrated Agency: Crispin Porter + Bogusky / Miami Client: Burger King Category: Integrated Branding / Integrated Branding Campaign Points: 15.0
Whopperettes.com Agency: Crispin Porter + Bogusky / Miami Client: Burger King Category: Microsites / Business to Consumer Points: 15.0
Bears Agency: Arnold / Boston Client: American Legacy Foundation/truth Category: Public Service/Political Radio / Single Points: 10.0
Safe Happens Integrated Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Integrated Branding Campaign Points: 10.0
Safe Happens Agency: Epoch Films / New York Client: Volkswagen Category: Consumer Television / :30/:25 - Campaign Points: 10.0
Stuff of Legends Agency: Crispin Porter + Bogusky / Miami Client: Burger King Category: Cinema or Non-Broadcast / Single Points: 10.0
Hairy-Mail Agency: Arnold / Boston Client: American Legacy Foundation/truth Category: Email Marketing / Public Service/Non-Profit/ Educational Points: 10.0
VWFeatures.com/Jetta Safe Happens Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Microsites / Business to Consumer Points: 10.0
UK Angus Banner Agency: Crispin Porter + Bogusky / Miami Client: Burger King Category: Banners - Fixed Space / Business to Consumer - Single Points: 5.0
King/Brooke Romance Agency: Crispin Porter + Bogusky / Miami Client: Burger King Category: Online Branded Content / Business to Consumer Points: 5.0
Trap Agency: Crispin Porter + Bogusky / Miami Client: Slim Jim Category: Consumer Television / :30/:25 - Single Points: 5.0
Manlaws.com Agency: Crispin Porter + Bogusky / Miami Client: Miller Lite Category: Microsites / Business to Consumer Points: 5.0
Joggers Anonymous Agency: Arnold / Boston Client: American Legacy Foundation/truth Category: Public Service/Political Television / Single Points: 5.0
Fast Integrated Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Integrated Branding / Integrated Branding Campaign Points: 5.0
Haggar.com/Gentleman's Disagreement Agency: Crispin Porter + Bogusky / Miami Client: Haggar Category: Microsites / Business to Consumer Points: 5.0
Rabbit Widget Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: New Media Innovation & Development / New Media Innovation and Development Points: 5.0
Critique Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Consumer Television / :30/:25 - Single Points: 5.0
GTI Pinball Banner Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Banners - Dynamic / Business to Consumer - Single Points: 5.0
VWFeatures.com Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Web Sites / Business to Consumer Points: 5.0
America's Favorite; Extra Cheese; More Mayo Agency: Crispin Porter + Bogusky / Miami Client: Burger King Category: Consumer Television / Over :30 - Campaign Points: 5.0
GTI Paddleshift Banner Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Banners - Fixed Space / Business to Consumer - Single Points: 5.0
JettaReport.com Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Microsites / Business to Consumer Points: 5.0
Foreign Agency: Arnold / Boston Client: American Legacy Foundation/truth Category: Public Service/Political Radio / Single Points: 5.0
GTI Smoke Banner Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Banners - Dynamic / Business to Consumer - Single Points: 5.0
Careoke Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Other Interactive Digital Media Points: 5.0
Jam Banner Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Banners - Fixed Space / Business to Consumer - Single Points: 5.0
Whudafxup Agency: Arnold / Boston Client: American Legacy Foundation/truth Category: Web Sites / Public Service/Non-Profit/ Educational Points: 5.0
Camo Agency: Crispin Porter + Bogusky / Miami Client: Slim Jim Category: Consumer Television / :30/:25 - Single Points: 5.0
Gypsycabproject.com Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Microsites / Business to Consumer Points: 5.0
Stackers Integrated Agency: Crispin Porter + Bogusky / Miami Client: Burger King Category: Integrated Branding Campaign Points: 5.0
First Act Integrated Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Integrated Branding / Integrated Branding Campaign Points: 5.0
Ego Emission Insert Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Consumer Magazine / Color: Full Page or Spread - Single Points: 5.0
Whopperettes Integrated Agency: Crispin Porter + Bogusky / Miami Client: Burger King Category: Integrated Branding Campaign Points: 5.0
Decoy Agency: Crispin Porter + Bogusky / Miami Client: Slim Jim Category: Consumer Television / :30/:25 - Single Points: 5.0
Trap Banner Agency: Crispin Porter + Bogusky / Miami Client: Slim Jim Category: Banners - Fixed Space / Business to Consumer - Single Points: 5.0
VWFeatures.com/GTI Joyride Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Microsites / Business to Consumer Points: 5.0
Rabbit Integrated Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Integrated Branding Campaign Points: 5.0
Snapalope Integrated Agency: Crispin Porter + Bogusky / Miami Client: Slim Jim Category: Integrated Branding / Integrated Branding Campaign Points: 5.0
Targets Agency: Crispin Porter + Bogusky / Miami Client: Slim Jim Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single Points: 5.0
Backseat Driver's Manual Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Collateral / P.O.P. and In-Store - Single Points: 5.0
Blank Like A Rabbit Banner Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Banners - Fixed Space / Business to Consumer - Single Points: 5.0
Eat Like Snake Webfilm Agency: Crispin Porter + Bogusky / Miami Client: Burger King Category: Online Branded Content / Business to Consumer Points: 5.0

Volkswagen

GTI Pre-Tuned Integrated

Integrated Branding Campaign

2007 Interactive Gold Pencil

25.0

Burger King

Xbox Games: Sneak King; Pocket Bike Racer; Big Bumpin'

Exceptional Innovation in Media & Marketing / Innovative Use of Media - Interactive/New Media: Campaign

2007 Advertising Gold Pencil

25.0

Burger King

Xbox Games Innovative Campaign

Exceptional Innovation in Media & Marketing / Innovative Marketing - Campaign

2007 Advertising Gold Pencil

25.0

American Legacy Foundation/truth

Song

Public Service/Political Radio / Single

2007 Advertising Gold Pencil

25.0

Volkswagen

GTI Banner Campaign

Banners - Dynamic / Business to Consumer - Campaign

2007 Interactive Gold Pencil

25.0

Burger King

Xbox Games Innovative Campaign

Integrated Branding Campaign

2007 Interactive Gold Pencil

25.0

American Legacy Foundation/truth

Bears/Foreign/Song

Public Service/Political Radio / Campaign

2007 Advertising Silver Pencil

15.0

Volkswagen

Jetta Banner Campaign

Banners - Dynamic / Business to Consumer - Campaign

2007 Interactive Silver Pencil

15.0

Burger King

Wonderful World of King Integrated

Integrated Branding / Integrated Branding Campaign

2007 Advertising Silver Pencil

15.0

Burger King

Whopperettes.com

Microsites / Business to Consumer

2007 Interactive Silver Pencil

15.0

American Legacy Foundation/truth

Bears

Public Service/Political Radio / Single

2007 Advertising Bronze Pencil

10.0

Volkswagen

Safe Happens Integrated

Integrated Branding Campaign

2007 Interactive Bronze Pencil

10.0

Volkswagen

Safe Happens

Consumer Television / :30/:25 - Campaign

2007 Advertising Bronze Pencil

10.0

Burger King

Stuff of Legends

Cinema or Non-Broadcast / Single

2007 Advertising Bronze Pencil

10.0

American Legacy Foundation/truth

Hairy-Mail

Email Marketing / Public Service/Non-Profit/ Educational

2007 Interactive Bronze Pencil

10.0

Volkswagen

VWFeatures.com/Jetta Safe Happens

Microsites / Business to Consumer

2007 Interactive Bronze Pencil

10.0

Burger King

UK Angus Banner

Banners - Fixed Space / Business to Consumer - Single

2007 Interactive Merit Award

5.0

Burger King

King/Brooke Romance

Online Branded Content / Business to Consumer

2007 Interactive Merit Award

5.0

Slim Jim

Trap

Consumer Television / :30/:25 - Single

2007 Advertising Merit Award

5.0

Miller Lite

Manlaws.com

Microsites / Business to Consumer

2007 Interactive Merit Award

5.0

American Legacy Foundation/truth

Joggers Anonymous

Public Service/Political Television / Single

2007 Advertising Merit Award

5.0

Volkswagen

Fast Integrated

Integrated Branding / Integrated Branding Campaign

2007 Advertising Merit Award

5.0

Haggar

Haggar.com/Gentleman's Disagreement

Microsites / Business to Consumer

2007 Interactive Merit Award

5.0

Volkswagen

Rabbit Widget

New Media Innovation & Development / New Media Innovation and Development

2007 Interactive Merit Award

5.0

Volkswagen

Critique

Consumer Television / :30/:25 - Single

2007 Advertising Merit Award

5.0

Volkswagen

GTI Pinball Banner

Banners - Dynamic / Business to Consumer - Single

2007 Interactive Merit Award

5.0

Volkswagen

VWFeatures.com

Web Sites / Business to Consumer

2007 Interactive Merit Award

5.0

Burger King

America's Favorite; Extra Cheese; More Mayo

Consumer Television / Over :30 - Campaign

2007 Advertising Merit Award

5.0

Volkswagen

GTI Paddleshift Banner

Banners - Fixed Space / Business to Consumer - Single

2007 Interactive Merit Award

5.0

Volkswagen

JettaReport.com

Microsites / Business to Consumer

2007 Interactive Merit Award

5.0

American Legacy Foundation/truth

Foreign

Public Service/Political Radio / Single

2007 Advertising Merit Award

5.0

Volkswagen

GTI Smoke Banner

Banners - Dynamic / Business to Consumer - Single

2007 Interactive Merit Award

5.0

Volkswagen

Careoke

Other Interactive Digital Media

2007 Interactive Merit Award

5.0

Volkswagen

Jam Banner

Banners - Fixed Space / Business to Consumer - Single

2007 Interactive Merit Award

5.0

American Legacy Foundation/truth

Whudafxup

Web Sites / Public Service/Non-Profit/ Educational

2007 Interactive Merit Award

5.0

Slim Jim

Camo

Consumer Television / :30/:25 - Single

2007 Advertising Merit Award

5.0

Volkswagen

Gypsycabproject.com

Microsites / Business to Consumer

2007 Interactive Merit Award

5.0

Burger King

Stackers Integrated

Integrated Branding Campaign

2007 Interactive Merit Award

5.0

Volkswagen

First Act Integrated

Integrated Branding / Integrated Branding Campaign

2007 Advertising Merit Award

5.0

Volkswagen

Ego Emission Insert

Consumer Magazine / Color: Full Page or Spread - Single

2007 Advertising Merit Award

5.0

Burger King

Whopperettes Integrated

Integrated Branding Campaign

2007 Interactive Merit Award

5.0

Slim Jim

Decoy

Consumer Television / :30/:25 - Single

2007 Advertising Merit Award

5.0

Slim Jim

Trap Banner

Banners - Fixed Space / Business to Consumer - Single

2007 Interactive Merit Award

5.0

Volkswagen

VWFeatures.com/GTI Joyride

Microsites / Business to Consumer

2007 Interactive Merit Award

5.0

Volkswagen

Rabbit Integrated

Integrated Branding Campaign

2007 Interactive Merit Award

5.0

Slim Jim

Snapalope Integrated

Integrated Branding / Integrated Branding Campaign

2007 Advertising Merit Award

5.0

Slim Jim

Targets

Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single

2007 Advertising Merit Award

5.0

Volkswagen

Backseat Driver's Manual

Collateral / P.O.P. and In-Store - Single

2007 Advertising Merit Award

5.0

Volkswagen

Blank Like A Rabbit Banner

Banners - Fixed Space / Business to Consumer - Single

2007 Interactive Merit Award

5.0

Burger King

Eat Like Snake Webfilm

Online Branded Content / Business to Consumer

2007 Interactive Merit Award

5.0

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