The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show Design Jury

Julia Hoffmann

Global Creative Director



aJulia Hoffmann is the Global Creative Director for Etsy. Based in Berlin, Germany she oversees the visual brand internationally across all consumer touch-points. Prior to this, Julia served as the Creative Director of the Museum of Modern Art in New York City. In her role as head of the Advertising and Graphic Design Department she oversaw the brand identity and design for exhibition graphics, advertising, signage, and collateral projects for all of MoMA's exhibitions and programs.

Julia has also held senior roles at Pentagram (Senior Designer) and Crispin Porter Bogusky (Art Director).

Born in Frankfurt, Germany, Julia earned her BFA from New York's School of Visual Arts, where she was also a faculty member. She lives with her family in Berlin, Germany.




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