The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show Design Jury

Sandra Planeta

Founder/Creative Director

Planeta Design


Sandra Planeta is Creative Director and founder of the Stockholm based design firm, Planeta Design. She works with branding and design assignments both locally and internationally. Clients include Hästens, Peak Performance, Svenskt Tenn, Dirty Linen, Yoga Girl and ColArt among others.

Previous experience includes five years of working at The Body Shop in London as the Global Creative Manager of Packaging and two years in New York as senior Designer at Spot Design.

Sandra was president of the Design Jury at Cannes Lions 2017 and president for the Design Jury at Eurobest 2015. She has been lecturing on design in various design schools, as well as won numerous awards for her work.

“Design is business” say Sandra ” We, as designers, need to dare to push the idea of design as a profitable tool for business, as well as it it is graphic skills and craftsmanship".




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