The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2019 One Show Creative Effectiveness Jury

Crystal Rix

Chief Strategy Officer


New York

Crystal Rix has worked with BBDO for over 10 years. She has a knack for translating complex business challenges into compelling marketing strategies. During her time with the agency, she has led strategic development for some of the most awarded and talked about campaigns, including Snickers, Barbie and AT&T.

As Chief Strategy Officer, Crystal is responsible for bringing marketing science, strategic rigor and insights farther upstream in the client relationship to ensure that every aspect of “the work" is focused on developing compelling stories that penetrate culture, change behavior and drive results.




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