The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show Radio & Audio Jury

Daniela Ribeiro

Creative Director


Rio de Janeiro

Dani Ribeiro is Creative Director at Arplan, the biggest independent agency in Brasil. She began her career in 1999 and worked at Propaganda Registrada from W/Brasil Group, TBWA/Capsula, Fischer America and Portugal, Y&R, Santa Clara, Publicis and Heads.

She worked for clients such as Honda, Toyota, Nivea, Adidas, Panasonic, PT Telecom, Nivea, Adidas, LG Electronics and L’Óreal, among others.

Dani’s work has been awarded in festivals such as Cannes Lions The One Show, London Festival, El Ojo de Iberoamerica, Wave Festival, Clio, Effie Awards and London Festival.

She is proud to be part of an agency that in 2019 achieved a Gold Lion in the Entertainment for Music category.




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