The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2021 One Show In-House Jury

Vida Cornelious

Executive Creative Director

TBrand Studio / The New York Times

New York

“Ideas don’t move unless you do.” As an award-winning creative leader, who has spent over 20 years moving brands forward with creative solutions that deepen consumer engagement and emotional connectivity, Vida knows the power of this quote all too well. Currently she is the Executive Creative Director of the Special Projects team within T Brand Studio at the New York Times. As the creative lead of this discovery team, she builds bespoke advertising creative partnerships, bringing brands closer to the prolific storytelling of the New York Times.

Vida also held top creative leadership posts at experience agency Fake Love, The Walt Disney Company and DDB Chicago, fueling her career with a trifecta of publisher, brand and agency side creative experiences. Throughout her career, Vida has been a regular op-ed contributor to industry publications, is an experienced award show juror, featured panelist, thought leader and speaker at industry events.




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