As both a copywriter and a creator, Mike began his career in New York working on brands such as HBO, Frito-Lay, YouTube, Nestle, and Hasbro at agencies like Deep Focus/Engine, DDB, and co:collective. In his current role, he leads creative for Taco Bell and Dolby, as well as for key projects on PayPal. His work has won numerous industry awards and has been recognized by The New York Times, Adweek, AdAge and more. Additionally, he was published in the seminal advertising book, “The Advertising Concept Book,” and his Standing O project, a community-led standing ovation for President Obama was put on display at the Kunstaeale Gallery in Berlin. When he isn’t crafting social-first, earned creative ideas for his clients, he teaches aspiring creatives in The Workshop and writes and records music no one listens to.