The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

One Show 2022 Experiential & Immersive / Integrated Jury

Gui Camargos

Creative Director

Bitso

Brazil

Gui Camargos enjoys spending his time helping brands and people talk to the world in an authentic way. He's been doing that professionally since 2006 when he started at Ogilvy Brazil. After that, he's also worked at StrawberryFrog, Grey Brazil, Leo Burnett Mexico, and most recently at Ogilvy Singapore. Now he’s back in his home country Brazil, helping to make crypto useful in Latin America with Bitso, the largest exchange company from the region. Gui has been recognized multiple times at major award shows like One Show, Cannes, and D&AD, but feels just as proud when he sees his work being shared online and causing a positive impact on people.

 

 

 

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