The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

One Show 2022 Creative Effectiveness Jury

Gary Du Toit

VP, Creative Director

BBDO

New York

Gary has spent the last 10 years working in the US, although he was born in Zimbabwe, is a citizen of Australia, grew up in Botswana and spent most of his professional life in South Africa, Canada, and the UK. When people ask him where he’s from, he just says: "When a man and a lady love each other very much they give each other a special kind of hug…" He’s a Capricorn, which means he’s "patient", "responsible" and "conscientious", although he’d rather be "rich", "fluent in Klingon" and "deadly with ninja stars". At college, he majored in fine art and journalism. The journalism is useful because it means he can now use “commodious confabulation exigency” in a sentence. The fine art is useful for absolutely nothing. He thinks he cracked the nod to be on the Creative Effectiveness jury thanks to his work on Sandy Hook Promise, which won Best in Discipline in this category last year.

 

 

 

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