Amandine has a track record combining both innovation and emotive storytelling. She creates advertising, purpose-driven marketing, and other digital experiences for several of AnalogFolk’s diverse and progressive clients.

Amandine is originally from Paris. Before joining AnalogFolk, she served as creative director at Ogilvy New York. Over the past 13 years, she has worked for top creative agencies where she created global campaigns for high-profile clients such as IKEA, Samsung, Cartier, Louis Vuitton, Biotherm, Vaseline, Glade, Lenovo, Motorola, and American Express.

Amandine pioneered digital work on global campaigns starting in 2010 with Louis Vuitton’s first digital fashion show. She later worked on many other cutting-edge projects such as the ground-breaking Babolat connected tennis racquet and Samsung’s first foldable phone campaign. Her work has won crucial new business from top global brands as well as international accolades that include Cannes Lions, Eurobest, Epica, New York Festival, Effies, and London International Awards. Her campaign “The Greatest Words” for Louis Vuitton, featuring Mos Def and Muhammad Ali, won a Cannes Lion exclusively for a digital film campaign.

Amandine’s extensive experience in luxury has shaped her passion for powerful ideas and impeccable craft. Building on AnalogFolk’s mission of using “digital to make the analog world better,” she brings solutions that drive cultural relevancy, inclusivity, and impact for brands and consumers.