Before working at Spotify, I was an English teacher, a terrible rhythm guitarist, a bartender, a telecommunications lawyer, a photojournalist, a translator of legal contracts, a very amateur stand-up comedian and an advertising creative director.

Out of these, advertising was the most fun gig (for the record, lawyers make more money). I've worked at both traditional and digital-oriented agencies in Brazil and London, being part of cool and uncool projects.

I currently lead a team within Spotify Advertising called the Creative Collective. Our mission is to drive innovation in audio advertising, working in collaboration with top brands and creative agencies.