The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

One Show 2022 Brand-Side / In-House Jury

Marc Sobier

Executive Creative Director


New York

Marc Sobier is the Executive Creative Director of the Verizon Creative Marketing Group. In addition to coordinating marketing across the brand’s owned channels, as an avid gamer he enjoys creating branded, digital experiences like The Met: Unframed, The Vanishing Game (Land Rover) and Hotel 626 (Doritos). He has more than twenty years of experience working on other brands such as Jeep, Progressive Insurance, The US Olympic Committee, Hyundai, Frito-Lay, and Hewlett-Packard. While at Goodby Silverstein & Partners, his work on Doritos and Cheetos earned critical acclaim and freaked out a generation of teenagers. Prior to that, Marc was briefly Youtube-famous for helping create The Trunkmonkey for a car dealership in Portland, Oregon. Marc has spoken about creativity in FastCo.Create, Harper’s Magazine and at SXSW. He is married, has a 16-year-old son and a 12-year-old daughter. Late at night, he’s watching ESPN or spending quality time with his Xbox.




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