The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

One Show 2023 CMO Pencil Jury

Jeff Klein

CMO

Popeyes

Miami

Jeff Klein is the Chief Marketing Officer of Popeyes for North America. In this role, he is responsible for and oversees all marketing, advertising, and creative work for the brand. Jeff’s creativity and passion for brands has led to measurable and breakthrough communication and innovation efforts, and he has been entrusted with some of North America’s most loved brands. He previously served as CMO of Little Caesars Pizza and was appointed to that role in April 2019. Prior to Little Caesars, Jeff spent fifteen years at PepsiCo leading CPG brand marketing for various brands under the PepsiCo umbrella. He held several roles in his tenure, including VP of Brand Marketing for brands including Lay’s, Doritos, Cheetos, Tostitos, Ruffles and Fritos, and CMO of PepsiCo Foodservice.

 

 

 

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