The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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One Show 2024 Creative Use of Data + Creative Use of Technology Jury
Gabriel Cheung
Global Executive Creative Director
TBWA CHIAT DAY
New York
Creative Director based in New York City, with a solid 17 years of experience. Currently, I hold the role of Global Executive Creative Director at TBWA Chiat Day NY, where I steer creative for the Hilton account globally. Before joining TBWA, I was the creative lead for Global Nike and Amex at R/GA.
Describing work as a passion might sound a bit nerdy, but I genuinely thrive on merging above-the-line campaign storytelling, digital, social, and product design. This blend allows me to craft a well-rounded and comprehensive creative approach for the brands I am fortunate enough to work on.
Also, ChatGPT wrote all of this... maybe. Or maybe not.
Describing work as a passion might sound a bit nerdy, but I genuinely thrive on merging above-the-line campaign storytelling, digital, social, and product design. This blend allows me to craft a well-rounded and comprehensive creative approach for the brands I am fortunate enough to work on.
Also, ChatGPT wrote all of this... maybe. Or maybe not.