The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

One Show 2024 Experiential & Immersive + Integrated / Omnichannel Jury

Steve Cochran

Chief Creative Officer

Saatchi & Saatchi

Auckland

Steve Cochran has led Saatchi & Saatchi New Zealand as Chief Creative Officer since 2021 helping to grow the agency considerably over that time. His 35 years of experience impressively includes a 24-year stint at Colenso BBDO, where he enjoyed the many accolades won there across two memorable decades.

Steve loves nothing more than turning strategic thinking into work that is emotional, provocative, playful, or just plain interesting. His back catalog proves this with numerous iconic New Zealand campaigns and globally awarded work. He names projects for Air New Zealand, Yellow Pages, and Toyota as some of his career highlights. But, as someone who’s been doing it as long as he has, he still remains curious enough to believe his best work is ahead of him.

 

 

 

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