The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

One Show 2025 Creative Effectiveness Jury

Devika Bulchandani

Global CEO

Ogilvy

New York

Devika Bulchandani is a world-class marketer who leads with passion, purpose, and an uncompromising focus on creating impact. As Global CEO of Ogilvy, she is responsible for all aspects of the creative network’s business spanning Advertising, PR, Consulting, Relationship Design, and Health across over 120 offices in 90 countries. 



Under her leadership, Ogilvy was named Network of the Year at the 2022 Cannes Lions International Festival of Creativity. Ogilvy earned this honor by producing work that upended the status quo, altered the conversation, and created meaningful change. “Shah Rukh Khan-My-Ad" for Cadbury Celebrations earned the prestigious Titanium Lion, awarded for boundary-busting work that pushes the industry forward, by using machine learning to put Bollywood star Shah Rukh Khan into thousands of ads to support the thousands of small, local businesses greatly affected by the pandemic. "Toxic Influence" for Dove raised awareness about the impact of toxic social content and aimed to inspire and empower young people to turn their social media feeds into a positive space. Two Ogilvy campaigns received the Glass Lion for Change: Lacta’s “Don’t Ever Leave Me,” an emotional film addressing the issue of domestic violence, and “Morning After Island,” which sought to overturn Honduras’s 2009 decree banning the sale, distribution and severe penalties for using emergency contraception pills. Since Devika assumed the role of global CEO of Ogilvy in 2022, the company has garnered numerous accolades, including being named one of Fast Company’s Most Innovative Companies (2023), Adweek’s Global Agency of the Year (2023), and Campaign’s Creative Agency Global Network (2022, 2023). 



As a leader who believes in the power of creativity to make a positive impact on society, Dev’s proudest achievements have occurred at the intersection of the social causes she champions and brand-building efforts on behalf of clients. She was the driving force behind Mastercard’s long-running “Priceless” campaign and “True Name,” a first-of-its-kind feature launched in 2019 that empowers transgender and non-binary people to display their chosen name on their Mastercard. Known for ideas that capture the cultural zeitgeist, Dev also helped launch “Fearless Girl,” an iconic and beloved symbol of women’s equality – it also became one of the most awarded campaigns in the history of the Cannes Lions International Festival of Creativity. 



Her achievements have been widely recognized by organizations within and outside the industry. The New York Women in Communication (NYWIC) has recognized Dev in as an honoree at the 2022 Matrix Awards, which honors women who are making a difference, building community, and inspiring the next generation of female leaders in their field. She has been named a NY Power Women by Moves Magazine (2020); US Advertising Agency Head of the Year (2019) by Campaign Magazine; Working Mother of the Year (2017) by She Runs It; and an ADCOLOR Innovator. She has won multiple 4As Jay Chiat Awards for Strategic Planning. She has also been honored by the National Breast Cancer Coalition for her work to raise awareness for the organization. 



Born in India, she received her bachelor’s degree in English and Psychology at St. Xavier’s in Mumbai before going on to receive her master’s in Communications at the University of Southern California. Dev and her husband live in New York City with their son and daughter, whom they are raising to be enlightened individuals unafraid to change the world for the better.

 

 

 

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