The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Network Rankings
BCW
Client
Title
Category
Award
Points
Joaquin's First School Shooting
Agency: BCW + Change the Ref
Client: Change the Ref
Category: Public Relations for Good
Points: 45.00
War Stories
Agency: BCW + Brady + BURN + Lafayette Street Studio
Client: Brady
Category: Film & Video for Good
Points: 21.00
DiagnostiCookies
Agency: Horaios / São Paulo + VML / New York + BCW / New York
Client: Horaios Dermatology Clinic
Category: Promotional Items
Points: 10.50
Waiting to Live
Agency: VML UK / London + NHS Blood and Transplant / Bristol + Wavemaker / London + BCW / London
Client: NHS Blood & Transplant
Category: Out of Home
Points: 7.00
Waiting to Live
Agency: VML UK / London + NHS Blood and Transplant / Bristol + Wavemaker / London + BCW / London
Client: NHS Blood & Transplant
Category: Innovation / New Ideas in Public Relations
Points: 7.00
Joaquin's First School Shooting
Agency: BCW + Change the Ref
Client: Change the Ref
Category: Books / Booklets / Brochures
Points: 3.00
War Stories
Agency: BCW + Brady + BURN + Lafayette Street Studio
Client: Brady
Category: Film
Points: 3.00
The Cancer Currency
Agency: VML Health / London + BT Creative / Washington, D.C. + The Hub London / London + BCW / London
Client: Europa Donna - European Breast Cancer Coalition
Category: Direct Marketing
Points: 1.50
DiagnostiCookies
Agency: Horaios / São Paulo + VML / New York + BCW / New York
Client: Horaios Dermatology Clinic
Category: Promotional Items
Points: 1.50
Waiting to Live
Agency: VML UK / London + NHS Blood and Transplant / Bristol + Wavemaker / London + BCW / London
Client: NHS Blood & Transplant
Category: Experiential & Immersive for Good
Points: 1.00
Waiting to Live
Agency: VML UK / London + NHS Blood and Transplant / Bristol + Wavemaker / London + BCW / London
Client: NHS Blood & Transplant
Category: Direct Marketing for Good
Points: 1.00
Waiting to Live
Agency: VML UK / London + NHS Blood and Transplant / Bristol + Wavemaker / London + BCW / London
Client: NHS Blood & Transplant
Category: Integrated / Omnichannel Campaigns for Good
Points: 1.00
Client:
Change the Ref
Title:
Joaquin's First School Shooting
Category:
Public Relations for Good
Award:
2024 Public Relations Gold Pencil
Points:
45.00
Client:
Brady
Title:
War Stories
Category:
Film & Video for Good
Award:
2024 Film & Video Silver Pencil
Points:
21.00
Client:
Horaios Dermatology Clinic
Title:
DiagnostiCookies
Category:
Promotional Items
Award:
2024 Pharma Silver Pencil
Points:
10.50
Client:
NHS Blood & Transplant
Title:
Waiting to Live
Category:
Out of Home
Award:
2024 Pharma Silver Pencil
Points:
7.00
Client:
NHS Blood & Transplant
Title:
Waiting to Live
Category:
Innovation / New Ideas in Public Relations
Award:
2024 Public Relations Silver Pencil
Points:
7.00
Client:
Change the Ref
Title:
Joaquin's First School Shooting
Category:
Books / Booklets / Brochures
Award:
2024 Print & Promotional Merit Award
Points:
3.00
Client:
Brady
Title:
War Stories
Category:
Film
Award:
2024 Health & Wellness Merit Award
Points:
3.00
Client:
Europa Donna - European Breast Cancer Coalition
Title:
The Cancer Currency
Category:
Direct Marketing
Award:
2024 Pharma Merit Award
Points:
1.50
Client:
Horaios Dermatology Clinic
Title:
DiagnostiCookies
Category:
Promotional Items
Award:
2024 Health & Wellness Merit Award
Points:
1.50
Client:
NHS Blood & Transplant
Title:
Waiting to Live
Category:
Experiential & Immersive for Good
Award:
2024 Experiential & Immersive Merit Award
Points:
1.00
Client:
NHS Blood & Transplant
Title:
Waiting to Live
Category:
Direct Marketing for Good
Award:
2024 Direct Marketing Merit Award
Points:
1.00