The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Network Rankings
Stagwell
Client
Title
Category
Award
Points
Sea Level Re-Boot
Agency: Forsman & Bodenfors / Göteborg + Superstudio / Göteborg
Client: Tretorn
Category: Promotional / Collateral Items
Points: 45.00
A Future Begins
Agency: Observatory / Los Angeles + Chipotle / Newport Beach + Nexus Studios / London + The Elements Music / Santa Monica/LA
Client: Chipotle
Category: Craft / Art Direction
Points: 45.00
It's a New World of Cocktails
Agency: Anomaly / New York + Shelter / Kiev + Iconoclast / Los Angeles
Client: Crown Royal
Category: Production Design
Points: 45.00
Now You Know
Agency: Anomaly / New York + Smuggler
Client: Abbott / FreeStyle Libre
Category: Film
Points: 21.00
Swipe Night: Killer Weekend
Agency: 72andSunny / Los Angeles + Bullitt / Hollywood
Client: Tinder
Category: Events / Stunts / Competitions / Virtual
Points: 9.00
A Future Begins
Agency: Nexus Studios / London + Observatory / Los Angeles + Chipotle Mexican Grill / Los Angeles + The Elements Music / London
Client: Chipotle
Category: Animation / Single
Points: 9.00
Warzone in Paradise
Agency: 72andSunny / Los Angeles
Client: Activision Blizzard / Call of Duty
Category: Visual Craft / Visual Effects
Points: 9.00
A Future Begins
Agency: Observatory / Los Angeles + Chipotle / Newport Beach + Nexus Studios / London + The Elements Music / Santa Monica/LA
Client: Chipotle
Category: Short Form Video / Single
Points: 3.00
Warzone in Paradise
Agency: 72andSunny / Los Angeles
Client: Activision Blizzard / Call of Duty
Category: Influencer Marketing / Single Channel
Points: 3.00
Bad Movie Index
Agency: Forsman & Bodenfors / Göteborg
Client: Draken Film
Category: Real-Time Data
Points: 3.00
Sea Level Re-Boot
Agency: Forsman & Bodenfors / Göteborg + Superstudio / Göteborg
Client: Tretorn
Category: Physical Items
Points: 3.00
World of Excuses
Agency: Wunderman Thompson / Melbourne + Activista
Client: United Nations Development Programme
Category: Digital & Online / Websites & Mobile
Points: 3.00
Discover the originals
Agency: Forsman & Bodenfors / Göteborg
Client: Visit Sweden
Category: Online Films & Video / Long Form - Single
Points: 3.00
Discover the originals
Agency: Forsman & Bodenfors / Göteborg
Client: Visit Sweden
Category: Integrated Branding Campaign
Points: 3.00
Swipe Night: Killer Weekend
Agency: 72andSunny / Los Angeles + Bullitt / Hollywood
Client: Tinder
Category: Online & Mobile Video / Interactive Video
Points: 3.00
Fantastic Voyage
Agency: 72andSunny / Los Angeles + Alt.vfx + Cartel + RESET
Client: Adobe / Premiere
Category: Visual Effects / Single
Points: 3.00
Bring Down the House
Agency: 72andSunny / Los Angeles + Film 47 + Swaybox
Client: National Football League
Category: Innovation & Transformation / Innovation in Moving Image Craft
Points: 3.00
There She Is
Agency: Anomaly / New York
Client: DICK'S Sporting Goods
Category: Use of Licensed Music
Points: 3.00
A Future Begins
Agency: Observatory / Los Angeles + Chipotle / Newport Beach + Nexus Studios / London + The Elements Music / Santa Monica/LA
Client: Chipotle
Category: Music Adaptation / Song
Points: 3.00
Don't Choose Extinction
Agency: Activista + String and Tins / London + Framestore / Chicago + Wunderman Thompson / Sydney
Client: United Nations Development Programme
Category: Media Relations
Points: 3.00
Discover the originals
Agency: Forsman & Bodenfors / Göteborg
Client: Visit Sweden
Category: Brand Voice
Points: 3.00
Football is for Everyone
Agency: 72andSunny / Los Angeles + Hecho Studios + Howling Music + LIME Studios
Client: National Football League
Category: Current Event Response
Points: 3.00
Football is for Everyone
Agency: 72andSunny / Los Angeles + Hecho Studios + Howling Music + LIME Studios
Client: National Football League
Category: Mobile-First Video / Over 15 Seconds
Points: 3.00
Client:
Tretorn
Title:
Sea Level Re-Boot
Category:
Promotional / Collateral Items
Award:
2022 Design Gold Pencil
Points:
45.00
Client:
Chipotle
Title:
A Future Begins
Category:
Craft / Art Direction
Award:
2022 Design Gold Pencil
Points:
45.00
Client:
Crown Royal
Title:
It's a New World of Cocktails
Category:
Production Design
Award:
2022 Moving Image Craft Gold Pencil
Points:
45.00
Client:
Abbott / FreeStyle Libre
Title:
Now You Know
Category:
Film
Award:
2022 Pharma Silver Pencil
Points:
21.00
Client:
Tinder
Title:
Swipe Night: Killer Weekend
Category:
Events / Stunts / Competitions / Virtual
Award:
2022 Experiential & Immersive Bronze Pencil
Points:
9.00
Client:
Chipotle
Title:
A Future Begins
Category:
Animation / Single
Award:
2022 Moving Image Craft Bronze Pencil
Points:
9.00
Client:
Activision Blizzard / Call of Duty
Title:
Warzone in Paradise
Category:
Visual Craft / Visual Effects
Award:
2022 Interactive & Mobile Craft Bronze Pencil
Points:
9.00
Client:
Chipotle
Title:
A Future Begins
Category:
Short Form Video / Single
Award:
2022 Branded Entertainment Merit Award
Points:
3.00
Client:
Activision Blizzard / Call of Duty
Title:
Warzone in Paradise
Category:
Influencer Marketing / Single Channel
Award:
2022 Social Media Merit Award
Points:
3.00
Client:
Draken Film
Title:
Bad Movie Index
Category:
Real-Time Data
Award:
2022 Creative Use of Data Merit Award
Points:
3.00
Client:
Tretorn
Title:
Sea Level Re-Boot
Category:
Physical Items
Award:
2022 Direct Marketing Merit Award
Points:
3.00
Client:
United Nations Development Programme
Title:
World of Excuses
Category:
Digital & Online / Websites & Mobile
Award:
2022 Direct Marketing Merit Award
Points:
3.00
Client:
Visit Sweden
Title:
Discover the originals
Category:
Online Films & Video / Long Form - Single
Award:
2022 Film Merit Award
Points:
3.00
Client:
Visit Sweden
Title:
Discover the originals
Category:
Integrated Branding Campaign
Award:
2022 Integrated Merit Award
Points:
3.00
Client:
Tinder
Title:
Swipe Night: Killer Weekend
Category:
Online & Mobile Video / Interactive Video
Award:
2022 Interactive, Online & Mobile Merit Award
Points:
3.00
Client:
Adobe / Premiere
Title:
Fantastic Voyage
Category:
Visual Effects / Single
Award:
2022 Moving Image Craft Merit Award
Points:
3.00
Client:
National Football League
Title:
Bring Down the House
Category:
Innovation & Transformation / Innovation in Moving Image Craft
Award:
2022 Moving Image Craft Merit Award
Points:
3.00
Client:
DICK'S Sporting Goods
Title:
There She Is
Category:
Use of Licensed Music
Award:
2022 Music & Sound Craft Merit Award
Points:
3.00
Client:
Chipotle
Title:
A Future Begins
Category:
Music Adaptation / Song
Award:
2022 Music & Sound Craft Merit Award
Points:
3.00
Client:
United Nations Development Programme
Title:
Don't Choose Extinction
Category:
Media Relations
Award:
2022 Public Relations Merit Award
Points:
3.00
Client:
Visit Sweden
Title:
Discover the originals
Category:
Brand Voice
Award:
2022 Public Relations Merit Award
Points:
3.00
Client:
National Football League
Title:
Football is for Everyone
Category:
Current Event Response
Award:
2022 Public Relations Merit Award
Points:
3.00