The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Network Rankings
bbh
Client
Title
Category
Award
Points
UnCrush
Agency: BBH USA / New York + Samsung Electronics America / Plano TX + Harbor Picture Company + No Face Studio
Client: Samsung Electronics America
Category: Social Post / Real-time Response
Points: 21.00
UnCrush
Agency: BBH USA / New York + Samsung Electronics America / Plano TX + Harbor Picture Company + No Face Studio
Client: Samsung Electronics America
Category: Social Post / Single
Points: 9.00
Bundles of Joy
Agency: BBH / London + Magna Studios / London + ELMNTL + Black Sheep Music
Client: Burger King UK
Category: Integrated / Omnichannel Campaign
Points: 9.00
Bundles of Joy
Agency: BBH / London + Magna Studios / London + ELMNTL + Black Sheep Music
Client: Burger King UK
Category: Popular Culture Impact
Points: 9.00
UnCrush
Agency: BBH USA / New York + Samsung Electronics America / Plano TX + Harbor Picture Company + No Face Studio
Client: Samsung Electronics America
Category: Current Event Response
Points: 3.00
Bundles of Joy
Agency: BBH / London
Client: Burger King UK
Category: Craft / Photography
Points: 3.00
Fantenders
Agency: BBH China Ltd. / Shanghai
Client: Heineken
Category: Customer Experience / CX
Points: 3.00
The Merger
Agency: BBH USA / New York + J.M. Smucker Co. + Hungry Man / New York
Client: J.M. Smucker
Category: Integrated / Omnichannel Campaign
Points: 3.00
Icons
Agency: BBH / London + Rare / London + Wellcom / London
Client: Tesco
Category: Out of Home / Series
Points: 3.00
UnCrush
Agency: BBH USA / New York + Samsung Electronics America / Plano TX + Harbor Picture Company + No Face Studio
Client: Samsung Electronics America
Category: Content at the Speed of Culture
Points: 3.00
Client:
Samsung Electronics America
Title:
UnCrush
Category:
Social Post / Real-time Response
Award:
2025 Social Media Silver Pencil
Points:
21.00
Client:
Samsung Electronics America
Title:
UnCrush
Category:
Social Post / Single
Award:
2025 Social Media Bronze Pencil
Points:
9.00
Client:
Burger King UK
Title:
Bundles of Joy
Category:
Posters / Series
Award:
2025 Out of Home Bronze Pencil
Points:
9.00
Client:
Burger King UK
Title:
Bundles of Joy
Category:
Integrated / Omnichannel Campaign
Award:
2025 Integrated / Omnichannel Bronze Pencil
Points:
9.00
Client:
Burger King UK
Title:
Bundles of Joy
Category:
Popular Culture Impact
Award:
2025 Cultural Driver Bronze Pencil
Points:
9.00
Client:
Samsung Electronics America
Title:
UnCrush
Category:
Current Event Response
Award:
2025 Public Relations Merit Award
Points:
3.00
Client:
Burger King UK
Title:
Bundles of Joy
Category:
Craft / Photography
Award:
2025 Out of Home Merit Award
Points:
3.00
Client:
Heineken
Title:
Fantenders
Category:
Customer Experience / CX
Award:
2025 Integrated / Omnichannel Merit Award
Points:
3.00
Client:
J.M. Smucker
Title:
The Merger
Category:
Integrated / Omnichannel Campaign
Award:
2025 Integrated / Omnichannel Merit Award
Points:
3.00
Client:
Tesco
Title:
Icons
Category:
Out of Home / Series
Award:
2025 Design Merit Award
Points:
3.00