Young Ones Student Awards

The Young Ones competition is one of the most acclaimed advertising, interactive and design student competitions. It has a tradition of excellence dating back to 1986.

2022 Young Ones - Young Ones TDC

Provo

School ArtCenter College of Design / Pasadena

Category

Communication Design / Campaign

Annual ID

TDC68_252Y

Description

Are you a robot?

With the development of artificial intelligence, the answer to this question is getting more ambiguous. While AI helps improve productivity, it significantly lowers the cost of spamming. The fight against abusing technology is an everlasting campaign. Provo is one of them.

Humans and robots behave essentially differently on reading and understanding, allowing CAPTCHA to be functional. Even if all the words are misspelled, humans can read paragraphs, while robots will have a much harder understanding.

2022 Awards

Total Points: 10

Student TDC Winner

Credits

Designer

Ruiqi Zhou

College / University

ArtCenter College of Design / Pasadena

Professor / Instructor

Carolina Trigo
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