Young Ones Student Awards
The Young Ones competition is one of the most acclaimed advertising, interactive and design student competitions. It has a tradition of excellence dating back to 1986.
Learn more about Young Ones 2026
Category
Dove / Integrated Campaign
Annual ID
YO24_O085M
Young females feel worse than ever. The contradictory beauty norms set by society are making women tie their emotions down, and to be able to fit in, walk around with a straight face.
Dove wants to change the concept of beauty by no longer emphasising how you look, but more important, how you act. What if we all would let go and unleash our inner emotions.
Why don’t we let a small silly act become a powerful protest against the existing beauty standards?
Presenting our campaign:
Make a FACE for tomorrow
Dove wants to change the concept of beauty by no longer emphasising how you look, but more important, how you act. What if we all would let go and unleash our inner emotions.
Why don’t we let a small silly act become a powerful protest against the existing beauty standards?
Presenting our campaign:
Make a FACE for tomorrow
2024 Awards
Total Points: 4
Student Merit
Credits
Art Director
Marcus Rönne
Copywriter
Hanna Blomstrand
College / University
Berghs School of Communication / Stockholm
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