The Young Ones competition is one of the most acclaimed advertising, interactive and design student competitions. It has a tradition of excellence dating back to 1986.
My degree project is a humorous take on my love for tactile technology, particularly buttons. The Button Pushback is a campaign that challenges the shift toward screen-based interfaces by advocating for the reintroduction of physical buttons in modern technology. This project explores the meaning of buttons in a digitised age through a mix of design applications. I delve into the implications of tactile feedback on the human need for control.
2025 Awards
Total Points: 4
Student Merit
Credits
College / University
Rhode Island School of Design / Providence
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