Young Ones Student Awards
The Young Ones competition is one of the most acclaimed advertising, interactive and design student competitions. It has a tradition of excellence dating back to 1986.
Learn more about Young Ones 2026
Category
Perdue / Integrated Campaign
Annual ID
YO25_O023S
Every year over 2,5 million wings go missing from takeaway orders. It’s time for Perdue to end this tragedy once and for all while showcasing the better alternative. If someone has ordered takeaway and a piece has gone missing, they can go to Instagram, fill the spot of the missing wing with our Perdue sticker, and we’ll send them a free wing - free of charge. Allowing Perdue to turn every missing wing into an ad for their air fryer ready wings.
2025 Awards
Total Points: 21
Student Silver Pencil
Credits
Art Director
Alicia Hedtjärn
Almy Kjellberg Olofsson
Copywriter
Ludvig Pettersson
College / University
Berghs School of Communication / Stockholm
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