I was assigned to create a brand identity for a bottled-air inhalation system that delivers purified air formulas for different breathing needs, such as pollution relief, allergy support, and recovery.
I designed both the product and packaging system, developing a realistic actuator and canister structure alongside a visual identity inspired by mineral materiality, circular form language, and scientific labeling.
The final outcome is ORB (Oxygen Recovery Breathing), a complete modular product and packaging system featuring a reusable body actuator, eight formula canisters, and a cohesive brand rollout across print and digital applications.