The Young Ones competition is one of the most acclaimed advertising, interactive and design student competitions. It has a tradition of excellence dating back to 1986.
2026 Young Ones - Young Ones ADC
Reading Rain
School China University of Technology / Taipei City
This project explores rainfall through distinctive book cover and binding design. Inspired by the textures created by rain, the cover structures translate rainfall patterns, cloud formations, and water surfaces into tactile graphic forms. The physical design of the books emphasizes materiality and structure, transforming the publication itself into a visual interpretation of rain.
The jacket designs reflect the themes of the three volumes—Rain Nourishes the Earth, Rain in the City, and Rain Sustains All Life—using layered graphic patterns and textures to evoke rainfall and atmospheric movement. Inside the books, visual narratives combine infographics, illustrations, and photography to explain rainfall patterns, geographic influences, and the ecological systems supported by rain. Together, the cover design and editorial content create a publication experience where form and knowledge reinforce each other.