Senior Creative and Art Director with experience from BBDO, MullenLowe, Publicis (Volontaire) currently coaching and directing students at the Art Director / Copywriter diploma program at Berghs School of Communication Stockholm, Sweden. I believe in letting my students find their own way and become their own version of creatives – something that I find important for entering this business. I always try to put an equal amount of hearts and brains into everything that I do, whether it’s an integrated campaign or coaching a group of students to achieve their goals. As a Creative I've been awarded with both international and domestic awards for my work as an Art Director and pushed sales for diapers, coffee and anti-bullying organizations. My proudest moment (except for being a dad) was making an equality campaign for ‘the swedish engineering industries’ that made its way into various classrooms all over Sweden.