Born and raised in Canada, Cassandra began her career in Toronto after graduating with a Bachelor of Design from the Ontario College of Art and Design (OCADU). In her first few years of her career, her work for clients like PepsiCo, Mars, Bayer, Kruger and Loblaws, has been recognized by the Canadian Marketing Awards, Advertising & Design Club of Canada, Communication Arts, The One Show, among others. After stints at BBDO Canada and john st., Cassandra is currently an Associate Creative Director (Art) at Edelman New York, working across Unilever and TJX Companies. At Edelman, she strives to create purpose-driven work that makes as much of a difference to the world as it does in today’s virtual boardroom. She wholly believes that great big ideas can make a great big impact on the future of business and the future of our world. Cassandra cares greatly about paying it forward, with a passion for mentoring young creatives. She has been a part of OCADU’s guest faculty for the Advertising program, as well as The Young Ones student winners’ mentorship program.