I'm a Brazilian guy, who's no good at playing football, so I had to be creative to survive in this country. The typical story of everyone who doesn't have Ronaldo in their name, right?

This quest for creativity led me to film a music video in a Brazilian favela, create my own Pizza Hut Flavor in Dubai, visit many museums when they were closed for everyone else, and many other crazy things that only our profession can provide.

All these experiences were made possible by some cool brands and bold agencies that let me create for them, like We Believers NY, Publicis Middle East, Tech&Soul, and now cooking up ideas with Gut São Paulo.

Some time ago my father received on his friends Whatsapp group some ad I created. This is my highest accomplishment in advertising so far.