Portfolio
Hernan Ibanez
Ogilvy New York
Winning Work
Get Unready
Agency: Ogilvy / New York
Client: Dove Category: Billboards & Transit / Series
Year: 2026 
With Love, Italy
Agency: Ogilvy / New York + Spark & Riot / New York + Cabin / Santa Monica, CA
Client: Sanpellegrino CIAO! Category: Casting / Celebrity / Influencer
Year: 2026 
With Love, Italy
Agency: Ogilvy / New York + Spark & Riot / New York + Cabin / Santa Monica, CA
Client: Sanpellegrino CIAO! Category: TV, VOD, & Online / Varying Length Series
Year: 2026 
From Beer to Entertainment
Agency: FCB / New York + AB InBev - Michelob Ultra
Client: AB InBev / Michelob ULTRA Category: Penta Pencil
Year: 2025 
The Merger
Agency: BBH USA / New York + J.M. Smucker Co. + Hungry Man / New York
Client: J.M. Smucker Category: Integrated / Omnichannel Campaign
Year: 2025
Jif Save the Celery
Agency: PSOne + BBH USA
Client: The J.M. Smucker Company Category: Commerce
Year: 2024
Jif Save the Celery
Agency: PSOne + BBH USA
Client: The J.M. Smucker Company Category: Integrated / Omnichannel Campaign
Year: 2024
The Price of Morals Campaign - Squid Game
Agency: BBH USA + Netflix / Los Gatos + Mediahub / Los Angeles + Your Majesty Co. / Amsterdam
Client: Netflix Media, LLC Category: Use of Humor
Year: 2024
Google Black-owned Friday Every Day
Agency: BBH USA + Google Consumer Apps
Client: Google Category: Digital Design
Year: 2023
Award:
2026 Out of Home Gold Pencil
Agency:
Ogilvy / New York
Client:
Dove
Title:
Get Unready
Category:
Billboards & Transit / Series
Annual ID:
OS26_OH002G
Award:
2026 Print & Promotional Gold Pencil
Agency:
Ogilvy / New York
Client:
Dove
Title:
Get Unready
Category:
Newspaper / Series
Annual ID:
OS26_PT001G
Award:
2026 Print & Promotional Silver Pencil
Agency:
Ogilvy / New York
Client:
Dove
Title:
Get Unready
Category:
Craft / Art Direction
Annual ID:
OS26_PT008S
Award:
2026 Moving Image Craft & Production Bronze Pencil
Agency:
Ogilvy / New York + Spark & Riot / New York + Cabin / Santa Monica, CA
Client:
Sanpellegrino CIAO!
Title:
With Love, Italy
Category:
Casting / Celebrity / Influencer
Annual ID:
OS26_MI036B
Award:
2026 Out of Home Bronze Pencil
Agency:
Ogilvy / New York
Client:
Dove
Title:
Get Unready
Category:
Craft / Photography
Annual ID:
OS26_OH031B
Award:
2026 Film & Video Merit Award
Agency:
Ogilvy / New York + Spark & Riot / New York + Cabin / Santa Monica, CA
Client:
Sanpellegrino CIAO!
Title:
With Love, Italy
Category:
TV, VOD, & Online / Varying Length Series
Annual ID:
OS26_FI078M
Award:
2025 Penta Pencil Penta Pencil
Agency:
FCB / New York + AB InBev - Michelob Ultra
Client:
AB InBev / Michelob ULTRA
Title:
From Beer to Entertainment
Category:
Penta Pencil
Annual ID:
OS25_PP001P
Award:
2025 Integrated / Omnichannel Merit Award
Agency:
BBH USA / New York + J.M. Smucker Co. + Hungry Man / New York
Client:
J.M. Smucker
Title:
The Merger
Category:
Integrated / Omnichannel Campaign
Annual ID:
OS25_IG028M
Award:
2024 Integrated / Omnichannel Bronze Pencil
Agency:
PSOne + BBH USA
Client:
The J.M. Smucker Company
Title:
Jif Save the Celery
Category:
Commerce
Annual ID:
OS24_IG020B
Award:
2024 Integrated / Omnichannel Merit Award
Agency:
PSOne + BBH USA
Client:
The J.M. Smucker Company
Title:
Jif Save the Celery
Category:
Integrated / Omnichannel Campaign
Annual ID:
OS24_IG029M
Award:
2024 Out of Home Merit Award
Agency:
BBH USA + Netflix / Los Gatos + Mediahub / Los Angeles + Your Majesty Co. / Amsterdam
Client:
Netflix Media, LLC
Title:
The Price of Morals Campaign - Squid Game
Category:
Use of Humor
Annual ID:
OS24_OH096M
Award:
2023 Design Gold Pencil
Agency:
BBH USA + Google Consumer Apps
Client:
Google
Title:
Google Black-owned Friday Every Day
Category:
Digital Design
Annual ID:
OS23_DE007G
