The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Filter
Award
Agency
Client
Title
Category
Annual ID
Award:
2001 Advertising Merit Award
Agency:
Cliff Freeman and Partners / New York
Client:
Fox Sports
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010509A
Award:
2001 Advertising Merit Award
Agency:
Cliff Freeman and Partners / New York
Client:
Fox Sports
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010510A
Award:
2001 Advertising Merit Award
Agency:
Cliff Freeman and Partners / New York
Client:
Fox Sports
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010511A
Award:
2001 Advertising Merit Award
Agency:
Fallon / New York
Client:
Conseco
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010512A
Award:
2001 Advertising Merit Award
Agency:
Fallon / Minneapolis
Client:
Public Broadcasting System
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010513A
Award:
2001 Advertising Merit Award
Agency:
Foote Cone & Belding / San Francisco
Client:
Amazon.com
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010514A
Award:
2001 Advertising Merit Award
Agency:
Foote Cone & Belding / San Francisco
Client:
Amazon.com
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010515A
Award:
2001 Advertising Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Anheuser-Busch
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010516A
Award:
2001 Advertising Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Discover Card
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010517A
Award:
2001 Advertising Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
E*TRADE
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010518A
Award:
2001 Advertising Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Netflix.com
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010519A
Award:
2001 Advertising Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
SBC Cummunications Pacific Bell
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010520A
Award:
2001 Advertising Merit Award
Agency:
Leagas Delaney / San Francisco
Client:
Adidas
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010521A
Award:
2001 Advertising Merit Award
Agency:
Leagas Delaney / San Francisco
Client:
Adidas
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010522A
Award:
2001 Advertising Merit Award
Agency:
Leo Burnett / London
Client:
Heinz
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010523A
Award:
2001 Advertising Merit Award
Agency:
Lowe Lintas / London
Client:
Birds Eye Walls
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010524A
Award:
2001 Advertising Merit Award
Agency:
Lowe Lintas / London
Client:
Weetabix
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010525A
Award:
2001 Advertising Merit Award
Agency:
Mother Ltd. / London
Client:
Premier Brands
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010526A
Award:
2001 Advertising Merit Award
Agency:
Mother Ltd. / London
Client:
Premier Brands
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010527A
Award:
2001 Advertising Merit Award
Agency:
Mullen / Wenham
Client:
Cozone.com
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010528A
Award:
2001 Advertising Merit Award
Agency:
McCann-Erickson / New York
Client:
Mastercard
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010529A
Award:
2001 Advertising Merit Award
Agency:
Publicis & Hal Riney / San Francisco
Client:
Discovery.com
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010530A
Award:
2001 Advertising Merit Award
Agency:
Publicis & Hal Riney / San Francisco
Client:
Discovery.com
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010531A
Award:
2001 Advertising Merit Award
Agency:
Publicis & Hal Riney / San Francisco
Client:
Webvan.com
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010532A
Award:
2001 Advertising Merit Award
Agency:
Wieden + Kennedy / New York
Client:
Nike
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010533A
Award:
2001 Advertising Merit Award
Agency:
TBWA/Chiat/Day / San Francisco
Client:
Levi Strauss
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010535A
Award:
2001 Advertising Merit Award
Agency:
TDA Advertising & Design / Boulder
Client:
TDA Advertising & Design
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010536A
Award:
2001 Advertising Merit Award
Agency:
Wieden + Kennedy / New York
Client:
ESPN
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010537A
Award:
2001 Advertising Merit Award
Agency:
Wieden + Kennedy / New York
Client:
ESPN
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010538A
Award:
2001 Advertising Merit Award
Agency:
Wieden + Kennedy / New York
Client:
ESPN
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010539A
Award:
2001 Advertising Merit Award
Agency:
Wieden + Kennedy / New York
Client:
ESPN
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010540A
Award:
2001 Advertising Merit Award
Agency:
Wieden + Kennedy / Portland
Client:
Miller High Life
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010541A
Award:
2001 Advertising Merit Award
Agency:
Wieden + Kennedy / Portland
Client:
Miller High Life
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010542A
Award:
2001 Advertising Merit Award
Agency:
Wieden + Kennedy / Portland
Client:
Nike
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010543A
Award:
2001 Advertising Merit Award
Agency:
Wieden + Kennedy / Portland
Client:
Nike
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010544A
Award:
2001 Advertising Merit Award
Agency:
Wieden + Kennedy / Portland
Client:
Nike
Title:
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
010545A
Award:
2001 Advertising Merit Award
Agency:
DM9 DDB / São Paulo
Client:
MASP-São Paulo Art Museum
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
010389A
Award:
2001 Advertising Merit Award
Agency:
Abbott Mead Vickers.BBDO / London
Client:
RSPCA
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
010404A
Award:
2001 Advertising Merit Award
Agency:
ARNOLD Worldwide / Boston
Client:
Massachusetts Department of Public Health
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
010405A
Award:
2001 Advertising Merit Award
Agency:
Bartle Bogle Hegarty / London
Client:
Andrew Nebel/Barnardo's
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
010406A
Award:
2001 Advertising Merit Award
Agency:
Borders Perrin Norrander / Portland
Client:
Williamette Week/BPN
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
010407A
Award:
2001 Advertising Merit Award
Agency:
Colle + McVoy / Minneapolis
Client:
Minneapolis League of Women Voters
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
010408A
Award:
2001 Advertising Merit Award
Agency:
CONTRAPUNTO / Madrid
Client:
Amnistia International
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
010409A
Award:
2001 Advertising Merit Award
Agency:
Dentsu Young & Rubicam / Singapore
Client:
Samaritans of Singapore
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
010410A
Award:
2001 Advertising Merit Award
Agency:
DeVito/Verdi / New York
Client:
ACLU
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
010411A
Award:
2001 Advertising Merit Award
Agency:
F/Nazca Saatchi & Saatchi / São Paulo
Client:
Fundacao SOS Mata Atlântica
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
010412A
Award:
2001 Advertising Merit Award
Agency:
GMO Hill Holliday / San Francisco
Client:
National D-Day Museum
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
010413A
Award:
2001 Advertising Merit Award
Agency:
GMO Hill Holliday / San Francisco
Client:
National D-Day Museum
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
010414A
Award:
2001 Advertising Merit Award
Agency:
Huey/Paprocki / Atlanta
Client:
Atlanta History Center
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
010415A
Award:
2001 Advertising Merit Award
Agency:
J. Walter Thompson Italia / Milan
Client:
Lega Per La Lotta Contro I Tumori
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
010416A