The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Filter
Award
Agency
Client
Title
Category
Annual ID
Nestle Giftworld
Agency: OgilvyOne / Tokyo
Client: Nestle Japan Category: E-Commerce / E-Commerce B2C - Web Sites
President's Choice Web Site
Agency: Organic / Bloomfield Hills
Client: President's Choice Category: E-Commerce / E-Commerce B2C - Web Sites
MXYPLYZYK
Agency: Think Tank 3 / New York
Client: MXYPLYZYK Category: E-Commerce / E-Commerce B2C - Web Sites
Create Your World
Agency: Mattlin Mandell / New York
Client: Mattlin Mandell Category: Self-Promotion / Self-Promotion - Other Digital Advertising
Reindeers
Agency: OgilvyInteractive Singapore / Singapore
Client: Ogilvy & Mather Category: Self-Promotion / Self-Promotion - Other Digital Advertising
Mad Monkey Self-Promo
Agency: Mad Monkey / Columbia
Client: Mad Monkey Category: Self-Promotion / Self-Promotion - Other Digital Advertising
Program For Torture Victims Web site
Agency: ad2 / Santa Monica
Client: Program For Torture Victims Category: Non-Profit Organizations / Non-Profit - Web Sites
Legacy
Agency: Arnold Worldwide / Boston
Client: American Legacy Foundation Category: Non-Profit Organizations / Non-Profit - Web Sites
Truth
Agency: Arnold Worldwide / Boston
Client: American Legacy Foundation Category: Non-Profit Organizations / Non-Profit - Web Sites
Arnaldo Roche-Rabell
Agency: Arteaga Interactivo / San Juan
Client: Fundacion Arnaldo Roche-Rabell Category: Non-Profit Organizations / Non-Profit - Web Sites
DOT FLA
Agency: Euro RSCG Interaction / São Paulo
Client: Intel Category: Non-Profit Organizations / Non-Profit - Web Sites
Songwriters Hall of Fame Virtual Museum
Agency: IconNicholson / New York
Client: Songwriters Hall of Fame Category: Non-Profit Organizations / Non-Profit - Web Sites
BrotherhoodFDNY.com
Agency: OgilvyOne worldwide / New York
Client: BrotherhoodFDNY Category: Non-Profit Organizations / Non-Profit - Web Sites
Ydouthink?
Agency: OgilvyOne worldwide / New York
Client: Virginia Tobacco Settlement Foundation Category: Non-Profit Organizations / Non-Profit - Web Sites
Smithsonian
Agency: R/GA / New York
Client: Smithsonian Category: Non-Profit Organizations / Non-Profit - Web Sites
Grossmoke Site
Agency: Rodgers Townsend / Saint Louis
Client: American Lung Association of Eastern Missouri Category: Non-Profit Organizations / Non-Profit - Web Sites
Yin Yu Tang
Agency: Second Story / Portland
Client: Peabody Essex Museum Category: Non-Profit Organizations / Non-Profit - Web Sites
invent now
Agency: VSA Partners / Chicago
Client: National Inventors Hall of Fame Category: Non-Profit Organizations / Non-Profit - Web Sites
Puppets Against Brisk
Agency: Digital@jwt / New York
Client: Pepsi-Lipton Tea Partnership Category: Integrated Branding Campaign
Integrated Branding Campaign
Agency: Modem Media / Norwalk
Client: Harrisdirect Category: Integrated Branding Campaign
Turn On Your Smile
Agency: Periscope / Minneapolis
Client: HoMedics Category: Integrated Branding Campaign
Night Out on SHO TOO
Agency: Showtime Networks / New York
Client: Showtime Networks Category: Integrated Branding Campaign
Stella
Agency: TBWA\Chiat\Day/Tequila / New York
Client: Absolut Category: Integrated Branding Campaign
Joe Boxer
Agency: TBWA\Chiat\Day/Tequila / New York
Client: Kmart Category: Integrated Branding Campaign
Minority Report
Agency: Team One Advertising / El Segundo
Client: Lexus Category: Integrated Branding Campaign
Don't Take Your Body For Granted
Agency: Tribal DDB / Vancouver
Client: BC Dairy Foundation Category: Integrated Branding Campaign
Viewmaster
Agency: Zentropy Partners / Hollywood
Client: General Motors Category: Integrated Branding Campaign
www.jboogie.com
Agency: Butler, Shine & Stern/PeñaBrand / Sausalito
Client: J-Boogie Category: Self-Promotion / Self-Promotion - Web Sites
Self Promotion
Agency: Click 3X / New York
Client: Click 3X Category: Self-Promotion / Self-Promotion - Web Sites
www.de-stilled.com
Agency: De-stilled / Broomfield
Client: De-stilled Category: Self-Promotion / Self-Promotion - Web Sites
Fork Unstable Media
Agency: Fork Unstable Media / Hamburg
Client: Fork Unstable Media Category: Self-Promotion / Self-Promotion - Web Sites
ILLUSTREE New Media Agency
Agency: ILLUSTREE New Media Agency, Hoeller + Pfaller OEG / Wien
Client: ILLUSTREE New Media Agency Category: Self-Promotion / Self-Promotion - Web Sites
The Jupiter Drawing Room (South Africa)
Agency: Jupiter Drawing Room (South Africa), The / Johannesburg
Client: Jupiter Drawing Room (South Africa), The Category: Self-Promotion / Self-Promotion - Web Sites
la comunidad
Agency: la comunidad / Miami Beach
Client: la comunidad Category: Self-Promotion / Self-Promotion - Web Sites
ninedots Agency Site
Agency: ninedots / Toronto
Client: ninedots Category: Self-Promotion / Self-Promotion - Web Sites
Mark Hooper Photographer Web Site
Agency: Sandstrom Design / Portland
Client: Mark Hooper Photographer Category: Self-Promotion / Self-Promotion - Web Sites
Chokolat Web
Agency: Taxi / Toronto
Client: Chokolat Category: Self-Promotion / Self-Promotion - Web Sites
thefinktank.com
Agency: thefinktank.com / London
Client: thefinktank.com Category: Self-Promotion / Self-Promotion - Web Sites
Web Site
Agency: VSA Partners / Chicago
Client: Mead Westvaco Paper Category: Self-Promotion / Self-Promotion - Web Sites
GMC Conquest CD-ROM
Agency: Digitas / Boston
Client: GMC Category: Promotional Advertising / Promotional Advertising - CD-ROM
CD Moviflor
Agency: OgilvyInteractive / Lisbon
Client: Moviflor Category: Promotional Advertising / Promotional Advertising - CD-ROM
Motorola v70 screensaver
Agency: Ogilvy Beijing / Beijing
Client: Motorola China Category: Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
IBM Think-a-ma-jig
Agency: @radical.media / New York
Client: IBM Category: Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Odyssey 5 Screensaver
Agency: Showtime Networks / New York
Client: Showtime Networks Category: Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Showtime Interactive 24/7
Agency: Showtime Networks / New York
Client: Showtime Networks Category: Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Award:
2003 Interactive Merit Award
Agency:
OgilvyOne / Tokyo
Client:
Nestle Japan
Title:
Nestle Giftworld
Category:
E-Commerce / E-Commerce B2C - Web Sites
Annual ID:
03198N
Award:
2003 Interactive Merit Award
Agency:
Organic / Bloomfield Hills
Client:
President's Choice
Title:
President's Choice Web Site
Category:
E-Commerce / E-Commerce B2C - Web Sites
Annual ID:
03199N
Award:
2003 Interactive Merit Award
Agency:
Think Tank 3 / New York
Client:
MXYPLYZYK
Title:
MXYPLYZYK
Category:
E-Commerce / E-Commerce B2C - Web Sites
Annual ID:
03200N
Award:
2003 Interactive Merit Award
Agency:
Mattlin Mandell / New York
Client:
Mattlin Mandell
Title:
Create Your World
Category:
Self-Promotion / Self-Promotion - Other Digital Advertising
Annual ID:
03233N
Award:
2003 Interactive Merit Award
Agency:
OgilvyInteractive Singapore / Singapore
Client:
Ogilvy & Mather
Title:
Reindeers
Category:
Self-Promotion / Self-Promotion - Other Digital Advertising
Annual ID:
03234N
Award:
2003 Interactive Merit Award
Agency:
Mad Monkey / Columbia
Client:
Mad Monkey
Title:
Mad Monkey Self-Promo
Category:
Self-Promotion / Self-Promotion - Other Digital Advertising
Annual ID:
03235N
Award:
2003 Interactive Merit Award
Agency:
ad2 / Santa Monica
Client:
Program For Torture Victims
Title:
Program For Torture Victims Web site
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
03236N
Award:
2003 Interactive Merit Award
Agency:
Arnold Worldwide / Boston
Client:
American Legacy Foundation
Title:
Legacy
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
03237N
Award:
2003 Interactive Merit Award
Agency:
Arnold Worldwide / Boston
Client:
American Legacy Foundation
Title:
Truth
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
03238N
Award:
2003 Interactive Merit Award
Agency:
Arteaga Interactivo / San Juan
Client:
Fundacion Arnaldo Roche-Rabell
Title:
Arnaldo Roche-Rabell
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
03239N
Award:
2003 Interactive Merit Award
Agency:
Euro RSCG Interaction / São Paulo
Client:
Intel
Title:
DOT FLA
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
03240N
Award:
2003 Interactive Merit Award
Agency:
IconNicholson / New York
Client:
Songwriters Hall of Fame
Title:
Songwriters Hall of Fame Virtual Museum
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
03241N
Award:
2003 Interactive Merit Award
Agency:
OgilvyOne worldwide / New York
Client:
BrotherhoodFDNY
Title:
BrotherhoodFDNY.com
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
03242N
Award:
2003 Interactive Merit Award
Agency:
OgilvyOne worldwide / New York
Client:
Virginia Tobacco Settlement Foundation
Title:
Ydouthink?
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
03243N
Award:
2003 Interactive Merit Award
Agency:
R/GA / New York
Client:
Smithsonian
Title:
Smithsonian
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
03244N
Award:
2003 Interactive Merit Award
Agency:
Rodgers Townsend / Saint Louis
Client:
American Lung Association of Eastern Missouri
Title:
Grossmoke Site
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
03245N
Award:
2003 Interactive Merit Award
Agency:
Second Story / Portland
Client:
Peabody Essex Museum
Title:
Yin Yu Tang
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
03246N
Award:
2003 Interactive Merit Award
Agency:
VSA Partners / Chicago
Client:
National Inventors Hall of Fame
Title:
invent now
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
03247N
Award:
2003 Interactive Merit Award
Agency:
Digital@jwt / New York
Client:
Pepsi-Lipton Tea Partnership
Title:
Puppets Against Brisk
Category:
Integrated Branding Campaign
Annual ID:
03203N
Award:
2003 Interactive Merit Award
Agency:
Euro RSCG Circle / New York
Client:
Volvo
Title:
Volvo xc90
Category:
Integrated Branding Campaign
Annual ID:
03204N
Award:
2003 Interactive Merit Award
Agency:
Getty Images / London
Client:
Getty Images
Title:
Passion
Category:
Integrated Branding Campaign
Annual ID:
03205N
Award:
2003 Interactive Merit Award
Agency:
Modem Media / Norwalk
Client:
Harrisdirect
Title:
Integrated Branding Campaign
Category:
Integrated Branding Campaign
Annual ID:
03206N
Award:
2003 Interactive Merit Award
Agency:
One Sky / Tokyo
Client:
Sony
Title:
Sony Connected_Identity
Category:
Integrated Branding Campaign
Annual ID:
03207N
Award:
2003 Interactive Merit Award
Agency:
Periscope / Minneapolis
Client:
HoMedics
Title:
Turn On Your Smile
Category:
Integrated Branding Campaign
Annual ID:
03208N
Award:
2003 Interactive Merit Award
Agency:
Showtime Networks / New York
Client:
Showtime Networks
Title:
Night Out on SHO TOO
Category:
Integrated Branding Campaign
Annual ID:
03209N
Award:
2003 Interactive Merit Award
Agency:
TBWA\Chiat\Day/Tequila / New York
Client:
Absolut
Title:
Stella
Category:
Integrated Branding Campaign
Annual ID:
03210N
Award:
2003 Interactive Merit Award
Agency:
TBWA\Chiat\Day/Tequila / New York
Client:
Kmart
Title:
Joe Boxer
Category:
Integrated Branding Campaign
Annual ID:
03211N
Award:
2003 Interactive Merit Award
Agency:
Team One Advertising / El Segundo
Client:
Lexus
Title:
Minority Report
Category:
Integrated Branding Campaign
Annual ID:
03212N
Award:
2003 Interactive Merit Award
Agency:
Tribal DDB / Vancouver
Client:
BC Dairy Foundation
Title:
Don't Take Your Body For Granted
Category:
Integrated Branding Campaign
Annual ID:
03213N
Award:
2003 Interactive Merit Award
Agency:
Zentropy Partners / Hollywood
Client:
General Motors
Title:
Viewmaster
Category:
Integrated Branding Campaign
Annual ID:
03214N
Award:
2003 Interactive Merit Award
Agency:
Butler, Shine & Stern/PeñaBrand / Sausalito
Client:
J-Boogie
Title:
www.jboogie.com
Category:
Self-Promotion / Self-Promotion - Web Sites
Annual ID:
03221N
Award:
2003 Interactive Merit Award
Agency:
Click 3X / New York
Client:
Click 3X
Title:
Self Promotion
Category:
Self-Promotion / Self-Promotion - Web Sites
Annual ID:
03222N
Award:
2003 Interactive Merit Award
Agency:
De-stilled / Broomfield
Client:
De-stilled
Title:
www.de-stilled.com
Category:
Self-Promotion / Self-Promotion - Web Sites
Annual ID:
03223N
Award:
2003 Interactive Merit Award
Agency:
Fork Unstable Media / Hamburg
Client:
Fork Unstable Media
Title:
Fork Unstable Media
Category:
Self-Promotion / Self-Promotion - Web Sites
Annual ID:
03224N
Award:
2003 Interactive Merit Award
Agency:
ILLUSTREE New Media Agency, Hoeller + Pfaller OEG / Wien
Client:
ILLUSTREE New Media Agency
Title:
ILLUSTREE New Media Agency
Category:
Self-Promotion / Self-Promotion - Web Sites
Annual ID:
03225N
Award:
2003 Interactive Merit Award
Agency:
Jupiter Drawing Room (South Africa), The / Johannesburg
Client:
Jupiter Drawing Room (South Africa), The
Title:
The Jupiter Drawing Room (South Africa)
Category:
Self-Promotion / Self-Promotion - Web Sites
Annual ID:
03226N
Award:
2003 Interactive Merit Award
Agency:
la comunidad / Miami Beach
Client:
la comunidad
Title:
la comunidad
Category:
Self-Promotion / Self-Promotion - Web Sites
Annual ID:
03227N
Award:
2003 Interactive Merit Award
Agency:
ninedots / Toronto
Client:
ninedots
Title:
ninedots Agency Site
Category:
Self-Promotion / Self-Promotion - Web Sites
Annual ID:
03228N
Award:
2003 Interactive Merit Award
Agency:
Sandstrom Design / Portland
Client:
Mark Hooper Photographer
Title:
Mark Hooper Photographer Web Site
Category:
Self-Promotion / Self-Promotion - Web Sites
Annual ID:
03229N
Award:
2003 Interactive Merit Award
Agency:
Taxi / Toronto
Client:
Chokolat
Title:
Chokolat Web
Category:
Self-Promotion / Self-Promotion - Web Sites
Annual ID:
03230N
Award:
2003 Interactive Merit Award
Agency:
thefinktank.com / London
Client:
thefinktank.com
Title:
thefinktank.com
Category:
Self-Promotion / Self-Promotion - Web Sites
Annual ID:
03231N
Award:
2003 Interactive Merit Award
Agency:
VSA Partners / Chicago
Client:
Mead Westvaco Paper
Title:
Web Site
Category:
Self-Promotion / Self-Promotion - Web Sites
Annual ID:
03232N
Award:
2003 Interactive Merit Award
Agency:
Digitas / Boston
Client:
GMC
Title:
GMC Conquest CD-ROM
Category:
Promotional Advertising / Promotional Advertising - CD-ROM
Annual ID:
03138N
Award:
2003 Interactive Merit Award
Agency:
OgilvyInteractive / Lisbon
Client:
Moviflor
Title:
CD Moviflor
Category:
Promotional Advertising / Promotional Advertising - CD-ROM
Annual ID:
03139N
Award:
2003 Interactive Merit Award
Agency:
OgilvyInteractive Singapore / Singapore
Client:
EMI
Title:
Gorillaz
Category:
Wireless
Annual ID:
03219N
Award:
2003 Interactive Merit Award
Agency:
OgilvyOne / Tokyo
Client:
Nippon Lever KK
Title:
Lipton Re-Fresh! Mobile Site
Category:
Wireless
Annual ID:
03220N
Award:
2003 Interactive Merit Award
Agency:
Ogilvy Beijing / Beijing
Client:
Motorola China
Title:
Motorola v70 screensaver
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Annual ID:
03178N
Award:
2003 Interactive Merit Award
Agency:
@radical.media / New York
Client:
IBM
Title:
IBM Think-a-ma-jig
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Annual ID:
03179N
Award:
2003 Interactive Merit Award
Agency:
Showtime Networks / New York
Client:
Showtime Networks
Title:
Odyssey 5 Screensaver
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Annual ID:
03180N
Award:
2003 Interactive Merit Award
Agency:
Showtime Networks / New York
Client:
Showtime Networks
Title:
Showtime Interactive 24/7
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Annual ID:
03181N