The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
InuYasha: Demon Tournament
Agency: Pop & Co. / New York
Client: Cartoon Network Category: Brand Gaming / Brand Gaming - Websites
Mr. PicassoHead
Agency: Ruder Finn Interactive / New York
Client: Ruder Finn Interactive Category: Brand Gaming / Brand Gaming - Websites
Nesquik Jungle Adventure
Agency: Zentropy Partners / London
Client: Nesquik Category: Brand Gaming / Brand Gaming - Websites
SOCOM II: U.S. Navy SEALs
Agency: Zugara / Los Angeles
Client: Sony Computer Entertainment America Category: Brand Gaming / Brand Gaming - Websites
PinCorp - The Show 2003 CD-ROM
Agency: Matter / St.Paul
Client: AdFed MN Category: Self-Promotion / Self-Promotion - CD-ROM
Echo Boys CD-ROM
Agency: Periscope / Minneapolis
Client: Echo Boys Category: Self-Promotion / Self-Promotion - CD-ROM
The BMW X3: Discover the New Versatility.
Agency: BBDO InterOne / Hamburg
Client: BMW AG Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
The BMW X5. Explore. Experience. Enjoy.
Agency: BBDO InterOne / Hamburg
Client: BMW AG Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
The Lew BMW 5 Series. Someone Has to Take the Lead.
Agency: BBDO InterOne / Hamburg
Client: BMW AG Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
The new BMW 6 Series Convertible. Inspiration. Dynamics. Elegance.
Agency: BBDO InterOne / Hamburg
Client: BMW AG Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
MINI Showroom
Agency: Blast Radius / Vancouver
Client: BMW Group Canada Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
I Am Not Michael Jordan
Agency: Blast Radius / Vancouver
Client: Jordan Brand Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Gameboy Advance SP
Agency: Blast Radius / Vancouver
Client: Nintendo of Europe Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
MIKIMOTO
Agency: Business Architects / Chiyoda-ku
Client: K.MIKIMOTO & CO. Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Mori Arts Center
Agency: Business Architects / Tokyo
Client: Mori Building Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
GRAND HYATT TOKYO
Agency: Business Architects / Tokyo
Client: Mori Hospitality Corporation Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Victoria's Secret Blue London Jean
Agency: Firstborn Multimedia / New York
Client: Victoria's Secret Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Carlsberg.com
Agency: Framfab / Copenhagen
Client: Carlsberg Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nike Football
Agency: Framfab / Copenhagen
Client: Nike Europe Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nike Women
Agency: Framfab / Copenhagen
Client: Nike Europe Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
YOU+HP Landing Environment
Agency: Goodby Silverstein & Partners / San Francisco
Client: Hewlett-Packard Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
www.one-silly.de
Agency: Jung von Matt / Hamburg
Client: ONe ? the functional drink GmbH & Co KG Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
The Power of Dreams
Agency: Kinetic Interactive / Singapore
Client: KAH Motor Singapore Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Levi's (r) Europe 2003
Agency: Lateral / London
Client: Levi's (r) Europe Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
adidas sport style Y-3
Agency: Neue Digitale / Frankfurt am Main
Client: adidas-Salomon AG Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Levis 501 Reborn
Agency: OgilvyOne worldwide / Singapore
Client: Levi Strauss Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
John Kenney And Website
Agency: Platinum Design / New York
Client: John Kenney And Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Making of the Brick
Agency: Pop & Co. / New York
Client: Lego Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nike Basketball
Agency: R/GA / New York
Client: Nike Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nike Gridiron
Agency: R/GA / New York
Client: Nike Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Website Highlight Towers
Agency: Scholz & Volkmer / Wiesbaden
Client: Bürozentrum Parkstadt München-Schwabing KG Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Website Ingo Maurer
Agency: Scholz & Volkmer / Wiesbaden
Client: Ingo Maurer Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nike ACG Brand Site
Agency: The Barbarian Group / Boston
Client: Nike ACG Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
TW6
Agency: Wysiwyg Comunicacion Interactiva / Madrid
Client: Camper Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
ForwardView Showmail
Agency: IQ television group / Atlanta
Client: IBM Category: E-Commerce / E-Commerce B2B - Web Sites
Twins, Singing, Mother X Girlfriend, Hot Sister
Agency: AgênciaClick / São Paulo
Client: Coca-Cola Brasil Category: Banners / Banner - Campaign
Without Online Ads, Stock market up/down?, Computer goes down, I'm getting old, Insurance against stains
Agency: Berger Baader Hermes /digital / Munich
Client: HypoVereinsbank Category: Banners / Banner - Campaign
Dive, Next Reward, Textures, Orbit, Power
Agency: Digitas / Boston
Client: American Express Category: Banners / Banner - Campaign
Global Crisis Counter-1, Global Crisis Counter-2, Global Crisis Counter-3
Agency: Hakuhodo / Minatoku
Client: World Wide Fund for Nature Japan Category: Banners / Banner - Campaign
Chopper Pilot, Firefighter, Desert Thunder, Ranger, Stryker Driver
Agency: iLeo / Chicago
Client: U.S. Army Category: Banners / Banner - Campaign
Baseball, Crew, Golf, Hockey
Agency: MRM Partners / San Francisco
Client: Microsoft Category: Banners / Banner - Campaign
the finger, the tape, the picture
Agency: Neue Digitale / Frankfurt am Main
Client: NITRO Snowboards Category: Banners / Banner - Campaign
Taichi, 10 famous morning exercises, Hip hop moves
Agency: OgilvyOne worldwide / Beijing
Client: China Mobile Category: Banners / Banner - Campaign
Sketch, Drag, Notebook
Agency: OgilvyOne worldwide / Singapore
Client: Nokia Category: Banners / Banner - Campaign
Spotlight, Headphones, Plugged In
Agency: Organic / Bloomfield Hills
Client: Napster Category: Banners / Banner - Campaign
Pregnancy, Sneeze, Stress, Rabbits, Flopper
Agency: Syrup / BMF / Chippendale
Client: Blackmores Limited Category: Banners / Banner - Campaign
Waterfall, Lake, Reeds, Grass
Agency: Zentropy Partners / London
Client: Tourism Ireland Category: Banners / Banner - Campaign
archfund.org
Agency: Arnold Worldwide / St. Louis
Client: Jefferson National Parks Association Category: Non-Profit Organizations / Non-Profit - Web Sites
The parachutist
Agency: BDDP & Fils / Boulogne-Billancourt
Client: Greenpeace Category: Non-Profit Organizations / Non-Profit - Web Sites
America Needs Nurses Site
Agency: BVK / Milwaukee
Client: America Needs Nurses Category: Non-Profit Organizations / Non-Profit - Web Sites
Award:
2004 Interactive Merit Award
Agency:
Pop & Co. / New York
Client:
Cartoon Network
Title:
InuYasha: Demon Tournament
Category:
Brand Gaming / Brand Gaming - Websites
Annual ID:
04213N
Award:
2004 Interactive Merit Award
Agency:
Ruder Finn Interactive / New York
Client:
Ruder Finn Interactive
Title:
Mr. PicassoHead
Category:
Brand Gaming / Brand Gaming - Websites
Annual ID:
04214N
Award:
2004 Interactive Merit Award
Agency:
Zentropy Partners / London
Client:
Nesquik
Title:
Nesquik Jungle Adventure
Category:
Brand Gaming / Brand Gaming - Websites
Annual ID:
04216N
Award:
2004 Interactive Merit Award
Agency:
Zugara / Los Angeles
Client:
Sony Computer Entertainment America
Title:
SOCOM II: U.S. Navy SEALs
Category:
Brand Gaming / Brand Gaming - Websites
Annual ID:
04217N
Award:
2004 Interactive Merit Award
Agency:
Matter / St.Paul
Client:
AdFed MN
Title:
PinCorp - The Show 2003 CD-ROM
Category:
Self-Promotion / Self-Promotion - CD-ROM
Annual ID:
04262N
Award:
2004 Interactive Merit Award
Agency:
Periscope / Minneapolis
Client:
Echo Boys
Title:
Echo Boys CD-ROM
Category:
Self-Promotion / Self-Promotion - CD-ROM
Annual ID:
04263N
Award:
2004 Interactive Merit Award
Agency:
BBDO InterOne / Hamburg
Client:
BMW AG
Title:
The BMW X3: Discover the New Versatility.
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04158N
Award:
2004 Interactive Merit Award
Agency:
BBDO InterOne / Hamburg
Client:
BMW AG
Title:
The BMW X5. Explore. Experience. Enjoy.
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04159N
Award:
2004 Interactive Merit Award
Agency:
BBDO InterOne / Hamburg
Client:
BMW AG
Title:
The Lew BMW 5 Series. Someone Has to Take the Lead.
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04160N
Award:
2004 Interactive Merit Award
Agency:
BBDO InterOne / Hamburg
Client:
BMW AG
Title:
The new BMW 6 Series Convertible. Inspiration. Dynamics. Elegance.
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04161N
Award:
2004 Interactive Merit Award
Agency:
Blast Radius / Vancouver
Client:
BMW Group Canada
Title:
MINI Showroom
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04162N
Award:
2004 Interactive Merit Award
Agency:
Blast Radius / Vancouver
Client:
Jordan Brand
Title:
I Am Not Michael Jordan
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04163N
Award:
2004 Interactive Merit Award
Agency:
Blast Radius / Vancouver
Client:
Nintendo of Europe
Title:
Gameboy Advance SP
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04164N
Award:
2004 Interactive Merit Award
Agency:
Business Architects / Chiyoda-ku
Client:
K.MIKIMOTO & CO.
Title:
MIKIMOTO
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04165N
Award:
2004 Interactive Merit Award
Agency:
Business Architects / Tokyo
Client:
Mori Building
Title:
Mori Arts Center
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04166N
Award:
2004 Interactive Merit Award
Agency:
Business Architects / Tokyo
Client:
Mori Hospitality Corporation
Title:
GRAND HYATT TOKYO
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04167N
Award:
2004 Interactive Merit Award
Agency:
Firstborn Multimedia / New York
Client:
Victoria's Secret
Title:
Victoria's Secret Blue London Jean
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04168N
Award:
2004 Interactive Merit Award
Agency:
Framfab / Copenhagen
Client:
Carlsberg
Title:
Carlsberg.com
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04169N
Award:
2004 Interactive Merit Award
Agency:
Framfab / Copenhagen
Client:
Nike Europe
Title:
Nike Football
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04170N
Award:
2004 Interactive Merit Award
Agency:
Framfab / Copenhagen
Client:
Nike Europe
Title:
Nike Women
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04171N
Award:
2004 Interactive Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Hewlett-Packard
Title:
YOU+HP Landing Environment
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04172N
Award:
2004 Interactive Merit Award
Agency:
Jung von Matt / Hamburg
Client:
ONe ? the functional drink GmbH & Co KG
Title:
www.one-silly.de
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04173N
Award:
2004 Interactive Merit Award
Agency:
Kinetic Interactive / Singapore
Client:
KAH Motor Singapore
Title:
The Power of Dreams
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04174N
Award:
2004 Interactive Merit Award
Agency:
Lateral / London
Client:
Levi's (r) Europe
Title:
Levi's (r) Europe 2003
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04175N
Award:
2004 Interactive Merit Award
Agency:
Neue Digitale / Frankfurt am Main
Client:
adidas-Salomon AG
Title:
adidas sport style Y-3
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04176N
Award:
2004 Interactive Merit Award
Agency:
OgilvyOne worldwide / Singapore
Client:
Levi Strauss
Title:
Levis 501 Reborn
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04177N
Award:
2004 Interactive Merit Award
Agency:
Platinum Design / New York
Client:
John Kenney And
Title:
John Kenney And Website
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04179N
Award:
2004 Interactive Merit Award
Agency:
Pop & Co. / New York
Client:
Lego
Title:
Making of the Brick
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04180N
Award:
2004 Interactive Merit Award
Agency:
R/GA / New York
Client:
Nike
Title:
Nike Basketball
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04181N
Award:
2004 Interactive Merit Award
Agency:
R/GA / New York
Client:
Nike
Title:
Nike Gridiron
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04182N
Award:
2004 Interactive Merit Award
Agency:
Scholz & Volkmer / Wiesbaden
Client:
Bürozentrum Parkstadt München-Schwabing KG
Title:
Website Highlight Towers
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04183N
Award:
2004 Interactive Merit Award
Agency:
Scholz & Volkmer / Wiesbaden
Client:
Ingo Maurer
Title:
Website Ingo Maurer
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04184N
Award:
2004 Interactive Merit Award
Agency:
The Barbarian Group / Boston
Client:
Nike ACG
Title:
Nike ACG Brand Site
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04185N
Award:
2004 Interactive Merit Award
Agency:
Wysiwyg Comunicacion Interactiva / Madrid
Client:
Camper
Title:
TW6
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
04186N
Award:
2004 Interactive Merit Award
Agency:
IQ television group / Atlanta
Client:
IBM
Title:
ForwardView Showmail
Category:
E-Commerce / E-Commerce B2B - Web Sites
Annual ID:
04203N
Award:
2004 Interactive Merit Award
Agency:
AgênciaClick / São Paulo
Client:
Coca-Cola Brasil
Title:
Twins, Singing, Mother X Girlfriend, Hot Sister
Category:
Banners / Banner - Campaign
Annual ID:
04088N
Award:
2004 Interactive Merit Award
Agency:
Berger Baader Hermes /digital / Munich
Client:
HypoVereinsbank
Title:
Without Online Ads, Stock market up/down?, Computer goes down, I'm getting old, Insurance against stains
Category:
Banners / Banner - Campaign
Annual ID:
04089N
Award:
2004 Interactive Merit Award
Agency:
Digitas / Boston
Client:
American Express
Title:
Dive, Next Reward, Textures, Orbit, Power
Category:
Banners / Banner - Campaign
Annual ID:
04090N
Award:
2004 Interactive Merit Award
Agency:
Hakuhodo / Minatoku
Client:
World Wide Fund for Nature Japan
Title:
Global Crisis Counter-1, Global Crisis Counter-2, Global Crisis Counter-3
Category:
Banners / Banner - Campaign
Annual ID:
04091N
Award:
2004 Interactive Merit Award
Agency:
iLeo / Chicago
Client:
U.S. Army
Title:
Chopper Pilot, Firefighter, Desert Thunder, Ranger, Stryker Driver
Category:
Banners / Banner - Campaign
Annual ID:
04092N
Award:
2004 Interactive Merit Award
Agency:
MRM Partners / San Francisco
Client:
Microsoft
Title:
Baseball, Crew, Golf, Hockey
Category:
Banners / Banner - Campaign
Annual ID:
04094N
Award:
2004 Interactive Merit Award
Agency:
Neue Digitale / Frankfurt am Main
Client:
NITRO Snowboards
Title:
the finger, the tape, the picture
Category:
Banners / Banner - Campaign
Annual ID:
04095N
Award:
2004 Interactive Merit Award
Agency:
OgilvyOne worldwide / Beijing
Client:
China Mobile
Title:
Taichi, 10 famous morning exercises, Hip hop moves
Category:
Banners / Banner - Campaign
Annual ID:
04096N
Award:
2004 Interactive Merit Award
Agency:
OgilvyOne worldwide / Singapore
Client:
Nokia
Title:
Sketch, Drag, Notebook
Category:
Banners / Banner - Campaign
Annual ID:
04097N
Award:
2004 Interactive Merit Award
Agency:
Organic / Bloomfield Hills
Client:
Napster
Title:
Spotlight, Headphones, Plugged In
Category:
Banners / Banner - Campaign
Annual ID:
04098N
Award:
2004 Interactive Merit Award
Agency:
Syrup / BMF / Chippendale
Client:
Blackmores Limited
Title:
Pregnancy, Sneeze, Stress, Rabbits, Flopper
Category:
Banners / Banner - Campaign
Annual ID:
04099N
Award:
2004 Interactive Merit Award
Agency:
Zentropy Partners / London
Client:
Tourism Ireland
Title:
Waterfall, Lake, Reeds, Grass
Category:
Banners / Banner - Campaign
Annual ID:
04101N
Award:
2004 Interactive Merit Award
Agency:
Arnold Worldwide / St. Louis
Client:
Jefferson National Parks Association
Title:
archfund.org
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
04233N
Award:
2004 Interactive Merit Award
Agency:
BDDP & Fils / Boulogne-Billancourt
Client:
Greenpeace
Title:
The parachutist
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
04234N
Award:
2004 Interactive Merit Award
Agency:
BVK / Milwaukee
Client:
America Needs Nurses
Title:
America Needs Nurses Site
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Annual ID:
04235N