The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
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Awards Archive
- Awards Archive
- Jury Archive
- Agency Rankings
- Independent Agency
- Design Firm
- Brand-Side Agency
- Brand
- Non-Profit Client
- Brand Parent Company
- Production Company
- Music & Sound Company
- Agency Network
- Independent Agency Network
- Agency Holding Company
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- Highest Ranked Work
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Award
Agency
Client
Title
Category
Annual ID
Revolutions
Agency: Butler, Shine, Stern & Partners / Sausalito
Client: Converse Inc. Category: E-Commerce / E-Commerce - Other Digital Advertising
Hold the Phone
Agency: Butler, Shine, Stern & Partners / Sausalito
Client: Converse Inc. Category: E-Commerce / E-Commerce - Other Digital Advertising
StepUpSpeakOut.com
Agency: Archrival / Lincoln
Client: Nebraska Domestic Violence Council Category: Non-Profit Organizations / Non-Profit - Web Sites
Connect Truth
Agency: Arnold Worldwide / Boston
Client: American Legacy Foundation Category: Non-Profit Organizations / Non-Profit - Web Sites
Crazyworld 2
Agency: Arnold Worldwide / Boston
Client: American Legacy Foundation Category: Non-Profit Organizations / Non-Profit - Web Sites
Stupid.ca
Agency: Bensimon Byrne / Toronto
Client: Ministry of Health and Long Term Care Category: Non-Profit Organizations / Non-Profit - Web Sites
Virtual Derby
Agency: Carmichael Lynch / Minneapolis
Client: Cub Scouts (Viking Indianhead Council, BSA) Category: Non-Profit Organizations / Non-Profit - Web Sites
Walking Time Bomb
Agency: Hunt Adkins / Minneapolis
Client: American Cancer Society/Blue Cross Blue Shield Category: Non-Profit Organizations / Non-Profit - Web Sites
Project Rebirth Web site
Agency: IconNicholson / New York
Client: Project Rebirth Category: Non-Profit Organizations / Non-Profit - Web Sites
Wear Yellow
Agency: odopod / San Francisco
Client: Nike / Lance Armstrong Foundation Category: Non-Profit Organizations / Non-Profit - Web Sites
Exhale
Agency: Tribal DDB Canada / Vancouver
Client: BC Tobacco Reduction Category: Non-Profit Organizations / Non-Profit - Web Sites
Responsible Driving
Agency: Wunderman / Chicago
Client: Motorola Category: Non-Profit Organizations / Non-Profit - Web Sites
UNESCO World Terakoya Movement
Agency: Dentsu / Tokyo
Client: National Federation of UNESCO Associations in Japan Category: Non-Profit Organizations / Non-Profit - Web Sites
Let me tell you a tale
Agency: zentropy / Madrid
Client: MSF Spain (Doctors Without Borders) Category: Non-Profit Organizations / Non-Profit - Web Sites
MINI Custom Paint Shop
Agency: Beam Interactive & Relationship Marketing / Boston
Client: MINI USA Category: Beyond the Banner
Come Clean Screensaver
Agency: Crispin Porter + Bogusky / Miami
Client: Method Category: Beyond the Banner
Ugoffliments
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King Category: Beyond the Banner
Subservient Chicken/Friendster
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King Category: Beyond the Banner
Testimonial
Agency: DDB Brasil / São Paulo
Client: TAM Express (courier) Category: Beyond the Banner
HP Festive Holiday Card
Agency: Goodby Silverstein & Partners / San Francisco
Client: Hewlett-Packard Inc. Category: Beyond the Banner
ABSOLUT RASPBERRI
Agency: Springtime and Daddy / New York
Client: ABSOLUT Category: Beyond the Banner
