The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
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Award
Agency
Client
Title
Category
Annual ID
Twiggy Full Circle
Agency: EssenceMediacom / New York, NY + eBay / San José
Client: eBay Category: Brand Partnerships
The iconic playlist
Agency: TBWA\Paris / Boulogne-Billancourt + team x (OMNICOM Group: Proximity / Boulogne-Billancourt + Radio Nova / Paris + Universal Music France / Paris
Client: Mercedes-Benz France Category: Brand Partnerships
Horror Codes
Agency: Rethink / New York + Uber Eats / New York
Client: Uber Eats Category: Brand Partnerships
Horror Codes
Agency: Rethink / New York + Uber Eats / New York
Client: Uber Eats Category: Brand Partnerships
The Black Forest Sneakers
Agency: SAINT ELMO'S GERMANY / Munich
Client: Schwarzwald Tourismus GmbH Category: Brand Partnerships
Award:
2024 Print & Promotional Bronze Pencil
Agency:
EssenceMediacom / New York, NY + eBay / San José
Client:
eBay
Title:
Twiggy Full Circle
Category:
Brand Partnerships
Annual ID:
OS24_PT024B
Award:
2024 Radio & Audio-First Bronze Pencil
Agency:
TBWA\Paris / Boulogne-Billancourt + team x (OMNICOM Group: Proximity / Boulogne-Billancourt + Radio Nova / Paris + Universal Music France / Paris
Client:
Mercedes-Benz France
Title:
The iconic playlist
Category:
Brand Partnerships
Annual ID:
OS24_RA011B
Award:
2024 Integrated / Omnichannel Bronze Pencil
Agency:
Rethink / New York + Uber Eats / New York
Client:
Uber Eats
Title:
Horror Codes
Category:
Brand Partnerships
Annual ID:
OS24_IG022B
Award:
2024 Out of Home Bronze Pencil
Agency:
Rethink / New York + Uber Eats / New York
Client:
Uber Eats
Title:
Horror Codes
Category:
Brand Partnerships
Annual ID:
OS24_OH040B