The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
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Data for Good
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Awards Archive
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Award
Agency
Client
Title
Category
Annual ID
Banned Book Club
Agency: FCB / Chicago + 456 Studios / Chicago
Client: Digital Public Library of America Category: Data for Good
Lay's Smart Farm
Agency: Leo Burnett India / Mumbai + PepsiCo India + CropIn
Client: Lay's India Category: Data for Good
LIFE EXTENDING STICKERS
Agency: VML Colombia / Bogotá + Grey Colombia / Bogotá
Client: MAKRO COLOMBIA Category: Data for Good
Award:
2024 Creative Use of Data Merit Award
Agency:
FCB / Chicago + 456 Studios / Chicago
Client:
Digital Public Library of America
Title:
Banned Book Club
Category:
Data for Good
Annual ID:
OS24_CU026M
Award:
2024 Creative Use of Data Merit Award
Agency:
Leo Burnett Germany
Client:
WWF Germany
Title:
Climate Realism
Category:
Data for Good
Annual ID:
OS24_CU027M
Award:
2024 Creative Use of Data Merit Award
Agency:
Leo Burnett India / Mumbai + PepsiCo India + CropIn
Client:
Lay's India
Title:
Lay's Smart Farm
Category:
Data for Good
Annual ID:
OS24_CU028M
Award:
2024 Creative Use of Data Merit Award
Agency:
VML Colombia / Bogotá + Grey Colombia / Bogotá
Client:
MAKRO COLOMBIA
Title:
LIFE EXTENDING STICKERS
Category:
Data for Good
Annual ID:
OS24_CU029M
Award:
2024 Creative Use of Data Merit Award
Agency:
VML Canada
Client:
Egale Canada
Title:
Pride Unravelled
Category:
Data for Good
Annual ID:
OS24_CU030M
Award:
2024 Creative Use of Data Merit Award
Agency:
VML Argentina
Client:
Asdra
Title:
Promises Syndrome
Category:
Data for Good
Annual ID:
OS24_CU031M