The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
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Award
Agency
Client
Title
Category
Annual ID
Beyond
Agency: The Elements Music / Los Angeles, CA, USA + Object & Animal / London + Uncommon London / London + Framestore / London
Client: Nike Jordan Category: Music Adaptation / Song
Don't Stop
Agency: Mother / London + Lammas Park / London
Client: Greenpeace Category: Music Adaptation / Song
Pepsi Mini Cans I Wish
Agency: Tracy-Locke + PepsiCo Beverages North America / Purchase, NY + Authentic Brands Group / Los Angeles, CA + ShakerMaker / New York
Client: PepsiCo Beverages North America Category: Music Adaptation / Song
The Cleft Choir
Agency: BBDO / Bangkok + Unboxnow / Bangkok + Mellow Tunes / Bangkok + The flying Tomato Music / Bangkok
Client: Johnson & Johnson Consumer (Thailand) Ltd. / Listerine Category: Music Adaptation / Song
The Cost of Beauty
Agency: Ogilvy UK / London + Ogilvy / Toronto
Client: Dove Category: Music Adaptation / Song
RESISTRUMENTS
Agency: Jung von Matt AG / Hamburg
Client: ArtHelps Category: Music Adaptation / Instrumental
Award:
2024 Music & Sound Craft Merit Award
Agency:
The Elements Music / Los Angeles, CA, USA + Object & Animal / London + Uncommon London / London + Framestore / London
Client:
Nike Jordan
Title:
Beyond
Category:
Music Adaptation / Song
Annual ID:
OS24_MS031M
Award:
2024 Music & Sound Craft Merit Award
Agency:
Mother / London + Lammas Park / London
Client:
Greenpeace
Title:
Don't Stop
Category:
Music Adaptation / Song
Annual ID:
OS24_MS032M
Award:
2024 Music & Sound Craft Merit Award
Agency:
Tracy-Locke + PepsiCo Beverages North America / Purchase, NY + Authentic Brands Group / Los Angeles, CA + ShakerMaker / New York
Client:
PepsiCo Beverages North America
Title:
Pepsi Mini Cans I Wish
Category:
Music Adaptation / Song
Annual ID:
OS24_MS033M
Award:
2024 Music & Sound Craft Merit Award
Agency:
BBDO / Bangkok + Unboxnow / Bangkok + Mellow Tunes / Bangkok + The flying Tomato Music / Bangkok
Client:
Johnson & Johnson Consumer (Thailand) Ltd. / Listerine
Title:
The Cleft Choir
Category:
Music Adaptation / Song
Annual ID:
OS24_MS034M
Award:
2024 Music & Sound Craft Merit Award
Agency:
Ogilvy UK / London + Ogilvy / Toronto
Client:
Dove
Title:
The Cost of Beauty
Category:
Music Adaptation / Song
Annual ID:
OS24_MS035M
Award:
2024 Music & Sound Craft Merit Award
Agency:
SERVICEPLAN GERMANY / Munich
Client:
PENNY
Title:
The Kids
Category:
Music Adaptation / Song
Annual ID:
OS24_MS036M