A Creative Perspective | Washington Olivetto

A Creative Perspective | Washington Olivetto

on Dec 07, 2021

Prior to his retirement in 2017. Brazilian ad icon and Creative Hall of Fame laureate Washington Olivetto was one of the driving forces behind the Latin American nation’s dominance in the global ad scene. With his finger still firmly planted on the pulse of our industry, Olivetto opines on how creativity has changed — and how it has stayed the same.

If you’re not fluent in Portuguese, hit that caption button for English subtitles.

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