ADC102 Craft Cocktail Edition
By Alixandra Rutnik on Apr 05, 2023
What the ADC102 jury is drinking after hours
When you think of going out in New York City, what cocktail immediately pops into your mind? For me it’s a Cosmopolitan– curated, coined, and consumed by Sex and the City’s Carrie Bradshaw. I’ve put my own twist on it over the years: Deep Eddy’s Lemon Vodka, Grand Marnier, RIPE Craft Cranberry Juice, and the juice of both lemon and lime. It’s pretty and pink and it tastes delicious.
And while we’re on the topic of craft cocktails, the ADC Jury (filled with esteemed global designers) was just here in New York City awarding Cubes for the highest level of craft in design for the ADC 102nd Annual Awards. In between judging the work, we had to ask, “What’s your favorite cocktail?” So next time you’re out on the town or hosting a cocktail party of your own, take a page from this designer-approved cocktail (and mocktail) collection.
If you're curious to read more about what the ADC Jury had to say during their judging process, check out these three articles: From the Jury Room: ADC’s Packaging/Product Design; Publication Design; and Brand/Communication Design.
Creative Chair at Deutsch LA
"A delicious Mojito. I love fresh crushed mint."
CEO at VMLY&R Mexico
"Tequila straight up. Elvelo Reposado is my brand. Or a Mango Margarita."
Global ECD, McDonald's at Wieden+Kennedy
"An Old Fashioned. It’s delicious, classic, and strong."
Co-Founder & Chief Creative at Heimat
"Vodka on the rocks."
Creative Director at BBDO New York
"Paloma and a Blood Orange Margarita."
National Executive Creative Director at M7C Saatchi Australia
"A Chili Margarita with a chili salted rim."
Creative Director at Goodby Silverstein & Partners
"Spicy Margarita. No, a Spicy Skinny Margarita."
Associate Creative Director at Chase Design Group
"Naked & Famous. The first time I had it was at Zhou Zhou’s in Hudson Yards and it became my new favorite cocktail. It's equal parts mezcal, yellow Chartreuse, Aperol, and lime juice. It’s weirdly sweet and sour and you don't really get the smokiness, so it’s a good intro into mezcal drink."
Principal at Cozzolino Studio
"Negroni with Hendrick's Gin."
3D Global, Senior Packaging Designer at Tom Ford Beauty
Graphic Designer at Work by Lule
"After having a Negroni at Bar Pisellino in Greenwich Village is when I deemed it my favorite cocktail. I have a friend who designed their branding and he told me what Pisellino really means in Italian..."
Founder & Artisitc Director at Maison Napier
"Paper Plane, Mezcal Negroni, and then Naked & Famous."
CEO & Principal at Sprout Studios
"I’m a seasonal cocktail drinker. Manhattan in the winter. Margarita in the summer."
Creative Director at Pearlfisher New York
"Old Fashioned from Death & Co in the East Village. I wanted to find the strongest drink that wasn’t just Bourbon or Rye by itself."
Designer & Illustrator at Lady Luck NYC
"Mezcal Negroni. It’s the perfect nightcap."
Executive Creative Director at Turner Duckworth
"A Ferrari. Equal parts Fernet and Campari. Fernet is a digestif that tastes a bit like black licorice. I spent years drinking fernet neat and then I realized I could mix it with things."
Luke Hayman – Jury Chair
Partner at Pentagram
"Gin and Tonic."
Creative Director at Bureau Berger
"Gin and Tonic."
Associate Art Director at Alfred A. Knopf
"Gin and Tonic. I found out it was my grandfather's favorite– so it’s in the blood."
Independent Artist, Deisgner, Publisher
"Espresso Martini. I had no idea it existed before my friend’s wedding. I like lattes because of the foam, so it's the perfect mix of foaminess and alcohol."
Design Director at Town & Country Magazine
Art Director at Penguin Random House
"Just straight Whiskey."
Director of Product Design, Editorial at GoodRx
"I would say a Gin and Tonic. It's very classic and refreshing for summer. You can easily get it at any dive bar and it'll be fine. But you can also get the high end version of it, which is obviously going to be delicious."
Design Director at Vanity Fair
"Throughout history, it’s an Old Fashioned. Now, it’s a Gin Martini. Fun fact: I think bitters were originally used to keep people from getting scurvy way back in the day. And now we put them in our cocktails."
Design Director, GQ at Condé Nast
"Gin and Tonic and a Vesper."
VP, Creative Director at Celadon Books
"I like Ginger Beer with lime juice and club soda. Before that it was a Dark & Stormy."
Digital Design Director at TIME
Global Chief Creative Officer at Jones Knowles Ritchie
"Martini. Vodka. Olives. Extra dry. Not too much Vermouth. I started drinking them in college because we wanted to be sophisticated and get drunk. We tried a martini and said, “ugh this is gross. I’m going to try another.” And now 25 years later it's my favorite drink."
Director of Brand Management & Visual Design at Ricoh N. America
"I'm really about garnishes. So I want olives, celery, and bacon in my Bloody Mary. I want cucumber and mint in my Pimm's Cup. I want three olives in my Martini. And I want three cherries in my Old Fashioned."
Head of Design at REDSCOUT
"I really started getting into all the nonalcoholic “liquors.” I enjoy this one called Ghia. I don’t like the taste of the Seedlip ones. Kin is funny because all my designer friends and I joke that we don’t ever see people drinking it, but we see it everywhere."
Design Team at Apple
"I like a Gin Martini and I like it dirty. That’s a recent thing, before that it was a Negroni."
Founder & Creative Director at Hey
Partner at Portrait
"Dirty Gin Martini. I’ve been fantasizing about them since I’ve been pregnant."
Creative Director at SOAR NY
"I love a Margarita from Mexico."
Head of Creative at 19th & Park
"It depends on where I'm at. I do a French 75 with Cognac or The Last Word. I kept the last word from a guy I was dating. Anytime I go out, I can do the last word and just hold on to it. "
Design Director – Graphic Design at Please Respect Our Neighbors
"My favorite drink is a Paper Plane. An old friend from high school introduced it to me."
Co-Founder and Chief Creative at Karlssonwilker Inc.
"A cold Moscow Mule."
"My go to is an Old Fashioned."
Founder & Creative Director at Toby Ng Design
"Old Fashioned for me. It was introduced to me by another designer."
Managing Director at Landor & Fitch India
"I’m really into Gin now. All different gin cocktails. Gin on the rocks with soda and a sprig of rosemary which gives it a little bit of flavor. I love all the flavored gins."
Global Head of Art at Serviceplan Group
"Anything Gin or Vodka is totally fine."
Senior Creative Directoir at Pepsi
"Old Fashioned. It reminds me of the old New York City jazz scene and all the smoky, dimly lit jazz clubs."
Jesus "Chui" Diaz
Associate Creative Director at Disney
"Cuba Libre with Diet Coke. Then my second favorite cocktail is a Michelada– Mexican beer poured into a glass of ice with a salted rim, a shot of tequila, and bloody marry mix."
VP Brand Design at JP Morgan Chase & Co.
"Vodka Soda, because it tastes like water."
Have you been following along during judging? Check out our Instagram & TikTok for daily updates from ADC in NYC and One Show in Puerto Rico!
Mojito courtesy of Study01806 Instagram
Naked & Famous courtesy of risajamesphotography Instagram
Margarita courtesy of renovar_antiguidades Instagram
Paper Plane courtesy of thebarologist Instagram
The Last Word courtesy of Liambialachotography Instagram
Old Fashioned courtesy of Glenmoraywhiskyusa Instagram
Manhattan courtesy of the.g.and.tonic Instagram
Negroni courtesy of 22bowens Instagram
The Ferrari Paloma courtesy of The_cocktail_bible Instagram
Gin & Tonic courtesy of sixoclockginus Instagram
Espresso Martini courtesy of vangohcreative and rogerthat_creative Instagram
Dirty Martini courtesy of vvoldport Instagram
French 75 courtesy of ___saltyblonde Instagram
Moscow Mule courtesy of loveandoliveoil Instagram
Pimm's Cup courtesy of thirsty Instagram
Bloody Mary courtesy of honeysalt Instagram
Michelada courtesy of chilipeppermadness Instagram
Dark & Stormy courtesy of thevelvettangoroom Instagram
Cuba Libre courtesy of luca_cocktail Instagram
Vesper courtesy of andrewwerner Instagram