ADC Awards

ADC Annual Awards is the oldest continuously running industry award show in the world, with an incredible legacy of over 100 years. These awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design – all with a focus on artistry and craftsmanship.

2018 ADC Awards - Advertising

Search On Stories

Agency Google Brand Studio / San Francisco

Client Google

Category

Branded Content & Entertainment / Web Series - Campaign

Annual ID

ADC_ADV18017B

About the Work

We found people all over the globe using Google technology in unexpected and inspiring ways to make a positive impact in the world. A researcher uses Google Maps to help dementia patients remember their past. An agoraphobic photographer captures amazing images in Google Street View from the comfort of home. A father and former oil rig worker uses YouTube videos to learn how to craft a more comfortable prosthetic eye for his daughter. We wanted to share these people’s amazing stories in an ongoing series, and give their respective endeavors some much deserved international exposure. We let the content of each story dictate the execution - some are short films shot by award-winning documentaries, some are dynamic, interactive editorials, others are all of the above. Ultimately, our objective was to demonstrate how amazing things can happen when technology is made available to everyone.

2018 Awards

Total Points: 10

Bronze Cube

Credits

Agency

Google Brand Studio / San Francisco

Production Company

Epic Digital / San Francisco
Grain Media / London
Grumpy Sailor / Sydney
Already Alive / New York
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