ADC Awards

ADC Annual Awards is the oldest continuously running industry award show in the world, with an incredible legacy of over 100 years. These awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design – all with a focus on artistry and craftsmanship.

2018 ADC Awards - Advertising

Leave With A Story

Agency 360i / New York

Client New Orleans Tourism Marketing Corporation

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Category

Out of Home / Poster - Campaign

Annual ID

ADC_ADV18041B

About the Work

To promote the city’s 300th birthday, New Orleans Tourism used archival photography from its history to highlight how it’s different from other travel destinations – when you visit New Orleans, you leave with a story instead of a souvenir. This campaign, made of photographs from 1949 to 1994, celebrates stories from music to Mardi Gras to gay rights. It ran in airports and subway stations, in stark contrast to the overly colorful ads typically placed there.

2018 Awards

Total Points: 10

Bronze Cube

Credits

Agency

360i / New York

Chief Creative Officer

Menno Kluin

Creative Director

Andrew Hunter
Doug Murray

Executive Creative Director

Frank Cartagena
Sam Shepherd

Creative Team

Chris Martin
James Lavery
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