ADC Awards
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THE VOICE OF VOICES
Agency MCCANN Italy / Milan + MRM//MCCANN / Milan + Think Cattleya / Milan + NoHup / San Girgio di Nogaro (UD
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Category
Craft in Online / Mobile / Sound Design - Single
Annual ID
ADC_INT19015G
About the Work
There are more than 25.000 NGOs in ltaly. This fact makes fundraising a hard task especially when the beneficiary is a minor group (besides the 1000 new ALS cases that are diagnosed every year in the country). We needed to come out with an idea that made people aware of the problem, to start a conversation so they would eventually make a donation out of their own free will.
2019 Awards
Total Points: 25
Gold Cube
Credits
Agency
McCANN Italy / Milan
Digital Agency
MRM//McCann / Milan
Client / Brand
Fondazione Serena Onlus, Centro Clinico NeMo / Milan
Production Company
Think Cattleya / Milan
NoHup / San Girgio di Nogaro (UD
SDM interactive passion / Milan
Media Distribution Company
Reprise Media / Milan
Art Director
Giorgia Raffaelli
Chief Creative Officer
Alessandro Sabini
Creative Director
Eoin Sherry
Fernando Dominguez
Designer
Helena Pinillos
Director
Joana Skiavini
Executive Producer
Michele Virgilio
Writer
Andrea Piovesana
Account Team
Donatella Bizzari
Alessandro Mazzarisi
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