ADC Awards
ADC Annual Awards is the oldest continuously running industry award show in the world, with an incredible legacy of over 100 years. These awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design – all with a focus on artistry and craftsmanship.
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Category
Social Media / Instagram - Campaign
Annual ID
ADC_INT19069M
About the Work
Unlock your phone and open any social media platform. Scroll for a bit. Did your stress level go up? Yeah, ours too. Our social feeds, and the internet at large, have become cluttered and chaotic. It’s driven people to seek out and create places online where they can take a breath and relax. Enter Sipnosis: a social video series from Canada Dry designed to disrupt your social feed with some much-needed relaxation. Every aspect of the series from the #oddlysatisfying inspired animations to the infinitely looping format has been carefully developed to help viewers experience a few moments of inner peace.
2019 Awards
Total Points: 2
Merit Honor
Credits
Agency
Deutsch / Los Angeles
Client / Brand
Keurig Dr Pepper / Canada Dry / Plano
Production Company
Arben Vllasaliu / Kosovo
Art Director
Andrew Forrest
Scott Frandsen
Chief Creative Officer
Pete Favat
Brett Craig
Chief Digital Officer
Pam Scheideler
Creative Director
Doris Chung
Digital Artist
Arben Vllasaliu
Writer
Sam Platt
Charlotte Duerden
Account Team
Adam Graves
Jennifer Keye
Kate DeMallie
Elizabeth Bassett
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