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Category
UX / UI / User Interface Design
Annual ID
ADC_INT20_079M
About the Work
Beijing Town Application is developed under the background of homogenization and complex travel experience in current tourist attractions. It is designed to create a one-stop smart travel guide for the attraction culture, making it easy for travelers to explore the cultural content of the area in all directions. The interface design draws on the meticulous hand-painted style of ancient China, thus recovering the true style of the town. Simultaneously, it has many functions, such as day and night replacement display modes, digitization of hand-drawn maps, GPS navigation and intelligent search functions. The application can displays all stores online through the categories of accommodation, travel, play, shopping and entertainment . And it can also combine some interesting online features in the application, such as surrounding discovery, popular attractions and events recommendations, information subscriptions, hotel reservations, and view comments of attractions, etc. These features can provide travelers with customized services for the tour route, as well as a lively contextual experience, which can increase the online consumption share for the attractions.
2020 Awards
Total Points: 2
Merit Honor
Credits
Design Firm
ZJY (Beijing) Tourism and Culture Co., Ltd. / Beijing
Chief Creative Officer
Linyi Luo
Chief Technology Officer
Wenchao Han
Creative Director
Wenjie Zhang
Zhichao Zhao
Designer
Zhenyu Yang
Jiaxin Qian
Shuchao Song
Editor
Yin Fan
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