ADC Awards

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2024 ADC Awards - Typography

CAPTCHA

Agency Ruiqi Zhou

Client Provo

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Category

Personal / Unpublished Lettering

Annual ID

ADC103_TYP015M

About the Work

In a world where artificial intelligence evolves incessantly, distinguishing genuine AI becomes a growing challenge, and scams leveraging its capabilities are proliferating. The history of AI unfolds as a perpetual game of cat and mouse between human and machine. This dynamic and enduring struggle guarantees no everlasting solutions, yet it behooves us to at least sow a seed of perpetual vigilance. This project anchors itself in the divergence between human and machine reading methodologies. Inspired by CAPTCHAs, we generate a uniquely designed title font and create a text generator that, while jumbling word order, retains readability, demonstrating these two elements' application across various scales. The work is part of the "Provo" project.

2024 Awards

Total Points: 3

Merit Honor

Credits

Artist

Ruiqi Zhou

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