For their event Next Steps, OutSystems asked for an identity that would “knock the socks off” visiting CTOs, elevating the event content, style, and energy to reflect their leadership position.

We delivered a visual brand every bit as forward-thinking as the innovations celebrated at Next Step. With a focus on contemporary design, the bold type steps forward by adding an angled effect mimicking moving into the future.
In motion, the wordmark transforms into a symbol, revolving and exploding to reveal screen-like surfaces. Selected for maximum impact and clarity, the black, red and white colour palette distinguishes Next Step from the neutral tones employed by other software events.