The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
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One Show 2025 Creative Effectiveness Jury
Devika Bulchandani
Global CEO Ogilvy New York
Shelley Brown
Chief Strategy Officer FCB Canada Toronto
Matthias Brüll
Global CEO Mediaplus Group Munich
Tessa Conrad
Global MD, Innovation TBWA\Worldwide New York
Andrea Diquez
Global CEO GUT Miami
Islam ElDessouky
Global VP Creative Coca-Cola Atlanta
Aakriti Goel
Head of Strategy & Insights Leo Burnett Dubai
Antoinette Hoes
Strategy Director/Author Hoes Strategy Berlin
Gian Carlo Lanfranco
Co-Founder & CCO L&C New York
Sean McDonald
Global Chief Strategy Officer, Partner Rethink New York
Husani Oakley
Creative Executive Husani Oakley New York