The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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About the Work
The youth of India is discovering its sexuality. A lot of couples are indulging in pre-marital sex and casual one night stands. This e-mailer was created to caution the trend followers of the potential health hazards. Since the target audience was used to the computer but not necessarily net savvy, the creative used a simple but interesting interactive device to bring forth the point effectively.
2009 Awards
Total Points: 5
Merit
Credits
Art Director
Prasanna Devadiga
Creative Director
Vijay Subramani
Information Architect
Russel Baptista
Programmer
Jasmin Bavaria
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