The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2009 One Show - Interactive

Ebay Attack

Agency walker / Zurich

Client Amnesty International

Category

Public Service/Cultural Institutions/Educational / Online Branded Content

Annual ID

09092N

About the Work

In Europe, the numbers of female victims of trafficking have now overtaken the slave trade figures for previous centuries. Indeed every year, all over the world, an estimated 2.5 million people are victims of this crime. Eighty percent of these people are women and young girls. The tragic fact is that it is now possible for virtually anyone to buy a woman. Amnesty Internationalís task is to bring this outrageous violation of human rights to our attention.

2009 Awards

Total Points: 10

Bronze Pencil

Credits

Agency

walker / Zurich

Art Director

Nik Hodel

Creative Director

Pius Walker

Writer

Martin Arnold
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