The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2012 One Show - Branded Entertainment

"The Inside Experience"

Agency Pereira & O'Dell / San Francisco

Client Intel + Toshiba


Online Branded Entertainment / Long-form

Annual ID


2012 Awards

Total Points: 5



Production Company

RSA Films Production Company
B-Reel Interactive Production Company
Squeak E Clean Music
Whitehouse Post Editorial
Tracie Norfleet
Jennifer Barrons
Ben Tricklebank
Karl Ringman
Kristoffer Brady
Kim Zaninovich
Visual FX/OnlineNtropic Visual FX/Online
Henrique Hohmann
Pelle Nilsson
Robbie Roxas
Nick Jonas
Camilla Westman
Alana Blasingame
Michael Bennett
Eric Badros
Charlie Short

Art Director

Chaz Whitworth


Neil Ramanan


Mauro Fiore

Agency Producer

Jeff Ferro
Victoria Whitlow
Kelsie Van Deman

Digital Artist / Multimedia

Jessika Mann
PJ Richardson
Nate Robinson
Melissa Warhaftig
Jenna Louie
Tony Liu
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